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    • Marketing Analytics

    Marketing Analytics Courses Online

    Master marketing analytics for data-driven decision-making. Learn to analyze marketing data, measure performance, and optimize campaigns.

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    Explore the Marketing Analytics Course Catalog

    • Status: New
      New
      Status: Free Trial
      Free Trial
      D

      Dartmouth College

      Data Analytics for Digital Transformation

      Skills you'll gain: Digital Transformation, Business Ethics, Customer experience improvement, Predictive Analytics, Simulation and Simulation Software, Business Transformation, Scikit Learn (Machine Learning Library), Operations Research, Analytics, Business Technologies, Business Analytics, Data-Driven Decision-Making, Feature Engineering, Business Modeling, Systems Thinking, Complex Problem Solving, Process Optimization, Technology Strategies, Applied Machine Learning, Statistical Machine Learning

      5
      Rating, 5 out of 5 stars
      ·
      7 reviews

      Intermediate · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      U

      University of Maryland, College Park

      Customer Value, Acquisition, and Retention

      Skills you'll gain: Customer Retention, Loyalty Programs, Brand Loyalty, Customer Relationship Management, Customer Insights, Marketing Analytics, Customer Acquisition Management, Marketing Effectiveness, Customer Engagement, Marketing Strategies, Return On Investment, Growth Strategies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      إنشاء تصاميم تسويقية مذهلة باستخدام كانفا

      Skills you'll gain: Canva (Software), Marketing Design, Social Media Marketing, Social Media Content, Social Media, Marketing Materials, Color Matching, Graphic Design, Design, User Accounts

      4.5
      Rating, 4.5 out of 5 stars
      ·
      61 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      Tecnológico de Monterrey

      Conformando tu estrategia digital

      Skills you'll gain: Search Engine Marketing, Search Engine Optimization, Web Analytics and SEO, Digital Marketing, Social Media Strategy, Content Strategy, Email Marketing, Web Design and Development, Customer Engagement, Digital Communications, Event Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      47 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      C

      Coursera Instructor Network

      GenAI for Automated Financial Reporting

      Skills you'll gain: Prompt Engineering, Large Language Modeling, Generative AI, Financial Reporting, Anomaly Detection, OpenAI, ChatGPT, Accounting and Finance Software, Management Reporting, Financial Data, Artificial Intelligence, Business Process Automation, Financial Analysis, Financial Auditing, Automation, Data Analysis

      4.9
      Rating, 4.9 out of 5 stars
      ·
      14 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a services customer satisfaction process

      Skills you'll gain: Customer Service, Customer experience strategy (CX), Customer Analysis, Process Mapping, Customer Insights, Process Design, Customer Support, Cross-Channel Marketing, Marketing Operations, Business Process, Web Analytics, Marketing

      4.6
      Rating, 4.6 out of 5 stars
      ·
      36 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Defining, Describing, and Visualizing Data

      Skills you'll gain: Data-Driven Decision-Making, Descriptive Statistics, Data Analysis, Probability Distribution, Statistical Software, Statistics, Statistical Visualization, Data Visualization, Statistical Analysis, Box Plots, Probability, R Programming, Probability & Statistics, Data Manipulation, Histogram, Taxonomy

      4.5
      Rating, 4.5 out of 5 stars
      ·
      10 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      A

      Akamai Technologies, Inc.

      Managing Relational Databases

      Skills you'll gain: SQL, Database Management, Relational Databases, Database Systems, Database Design, Database Theory, Data Manipulation, Query Languages, Data Management, Data Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      26 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Explainable Machine Learning (XAI)

      Skills you'll gain: Large Language Modeling, Generative AI, Data Ethics, Artificial Intelligence, Artificial Intelligence and Machine Learning (AI/ML), Python Programming, Applied Machine Learning, Predictive Modeling, Exploratory Data Analysis, Image Analysis, Machine Learning, Scatter Plots, Visualization (Computer Graphics), Deep Learning, Predictive Analytics, Artificial Neural Networks

      4.7
      Rating, 4.7 out of 5 stars
      ·
      19 reviews

      Intermediate · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      D

      Duke University

      Databricks to Local LLMs

      Skills you'll gain: Databricks, Generative AI, Data Lakes, Extract, Transform, Load, MLOps (Machine Learning Operations), Data Transformation, Data Pipelines, Large Language Modeling, Apache Spark, Data Analysis, Data Processing, Data Ethics, Data Science, CI/CD, Machine Learning, Open Source Technology

      4.1
      Rating, 4.1 out of 5 stars
      ·
      9 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      Università di Napoli Federico II

      A quick tour on Big Data and Business Intelligence

      Skills you'll gain: NoSQL, Apache Hadoop, Apache Hive, Big Data, Database Systems, Artificial Intelligence, Distributed Computing, Data Processing, Scalability, Business Intelligence, Data Management

      4.1
      Rating, 4.1 out of 5 stars
      ·
      22 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      From Data To Decision With AI

      Skills you'll gain: Statistical Methods, Data Presentation, Regression Analysis, Generative AI, Data Literacy, Statistical Analysis, Data-Driven Decision-Making, Technical Communication, Data Visualization, Probability & Statistics, Data Analysis, Exploratory Data Analysis, Scatter Plots, Descriptive Statistics, Statistical Hypothesis Testing, Predictive Analytics, Data Storytelling, Box Plots, Analytical Skills, Artificial Intelligence

      4.5
      Rating, 4.5 out of 5 stars
      ·
      12 reviews

      Beginner · Specialization · 1 - 3 Months

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    In summary, here are 10 of our most popular marketing analytics courses

    • Data Analytics for Digital Transformation: Dartmouth College
    • Customer Value, Acquisition, and Retention: University of Maryland, College Park
    • إنشاء تصاميم تسويقية مذهلة باستخدام كانفا: Coursera Project Network
    • Conformando tu estrategia digital: Tecnológico de Monterrey
    • GenAI for Automated Financial Reporting: Coursera Instructor Network
    • Create a services customer satisfaction process: Coursera Project Network
    • Defining, Describing, and Visualizing Data: University of Colorado Boulder
    • Managing Relational Databases: Akamai Technologies, Inc.
    • Explainable Machine Learning (XAI): Duke University
    • Databricks to Local LLMs: Duke University

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