Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Classification And Regression Tree (CART), Model Evaluation, Predictive Analytics, Predictive Modeling, Decision Tree Learning, Data Preprocessing, Applied Machine Learning, Data-Driven Decision-Making, Marketing Analytics, Data-Driven Marketing, Classification Algorithms, Model Optimization, Model Training, Marketing, Fine-tuning
Mixed Ā· Course Ā· 1 - 4 Weeks

Real Madrid Graduate School Universidad Europea
Skills you'll gain: Brand Management, Customer Engagement, Event Planning, Marketing, Strategic Communication, Storytelling, Marketing Strategy and Techniques, E-Commerce, Sustainability Reporting, Global Marketing, Customer experience improvement, Augmented and Virtual Reality (AR/VR), Contract Management, Digital Marketing, Corporate Strategy, Virtual Teams, Influencing, Blockchain, Game Theory, Cross Platform Development
Beginner Ā· Course Ā· 1 - 4 Weeks

University of Maryland, College Park
Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, AI Personalization, Digital Marketing Tools, Data-Driven Marketing, Customer Analysis, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Applied Machine Learning, Big Data, Marketing, Customer Insights, Personalized Campaigns, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Video Editing, Video Production, Marketing Materials, Content Creation, Marketing Design, Content Marketing, Photo/Video Production and Technology, Editing, Marketing, Storytelling, Multimedia, Branding, Generative AI, Artificial Intelligence
Intermediate Ā· Guided Project Ā· Less Than 2 Hours

Skills you'll gain: Customer experience strategy (CX), Responsible AI, Customer experience improvement, Personalized Campaigns, Customer Engagement, Predictive Analytics, Customer Service, Google Gemini, Customer Insights, Agentic Workflows, Driving engagement, LLM Application, Brand Loyalty, Generative AI Agents, Anthropic Claude, Artificial Intelligence, Business Process Automation, Generative AI
Intermediate Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Dashboard, Data Modeling, Data Import/Export, Dashboard Creation, Interactive Data Visualization, Data Cleansing, Business Intelligence, Data Transformation, Power Platform Architecture & Technical Design, Business Intelligence Software, Data Visualization Software, Data Sharing, Role-Based Access Control (RBAC), Security Strategy
Beginner Ā· Course Ā· 1 - 3 Months

Skills you'll gain: Descriptive Statistics, Model Evaluation, Feature Engineering, Probability & Statistics, Supervised Learning, Statistical Hypothesis Testing, Exploratory Data Analysis, Box Plots, Regression Analysis, Statistics, Predictive Modeling, Time Series Analysis and Forecasting, Data Science, Statistical Programming, Histogram, Statistical Analysis, Database Application, Database Software, Integrated Development Environments, Python Programming
Beginner Ā· Specialization Ā· 3 - 6 Months

Skills you'll gain: Financial Data, Data-Driven Decision-Making, Profit and Loss (P&L) Management, Banking Services, Risk Modeling, Decision Intelligence, Lending and Underwriting, Financial Statement Analysis, Applied Machine Learning, Financial Systems, Consumer Lending, Operational Analysis, Loans, Anomaly Detection, Statistical Machine Learning, Financial Regulation, Regulatory Compliance, Benchmarking
Beginner Ā· Course Ā· 1 - 4 Weeks

Alfaisal University | KLD
Skills you'll gain: Marketing Planning, Strategic Marketing, Business Planning, Marketing Strategies, Marketing Effectiveness, Marketing, Marketing Management, Business Marketing
Beginner Ā· Course Ā· 1 - 4 Weeks

Skills you'll gain: Splunk, Lightweight Directory Access Protocols, System Monitoring, Scripting, Dashboard, Data Maintenance, Dashboard Creation, Plot (Graphics), Business Intelligence, Scatter Plots, Pivot Tables And Charts, Servers, Data-Driven Decision-Making, Interactive Data Visualization, Software Installation, Role-Based Access Control (RBAC), Dataflow, Unstructured Data, Data Visualization Software, Data Visualization
Beginner Ā· Specialization Ā· 3 - 6 Months

Skills you'll gain: AWS Kinesis, Amazon Web Services, Apache Kafka, Data Lakes, Real Time Data, Data Management, Cloud Management, Data Pipelines, Data Processing, Big Data, Apache Hadoop, Query Languages, Serverless Computing, Scalability
Intermediate Ā· Course Ā· 1 - 4 Weeks

Alex Genadinik
Skills you'll gain: Instagram, Social Media Content, Social Media Management, Facebook, Social Media Marketing, Social Media Strategy, Social Media Campaigns, Marketing Automation, Content Creation, Advertising Campaigns, Digital Advertising, Advertising, Content Strategy, Drive Engagement, Subcontracting
Mixed Ā· Course Ā· 1 - 3 Months