• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free Trial
      Free Trial
      U

      University of Pennsylvania

      Negotiations

      Skills you'll gain: Negotiation, Contract Negotiation, Trustworthiness, Conflict Management, Relationship Building, Communication, Interpersonal Communications, Emotional Intelligence, Rapport Building, Influencing, Business Ethics, Professionalism, Overcoming Objections, Stress Management, Active Listening

      4.6
      Rating, 4.6 out of 5 stars
      ·
      53 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      U

      University of Colorado Boulder

      Developing a Systems Mindset

      Skills you'll gain: Stakeholder Engagement, Systems Thinking, Rapport Building, Cultural Sensitivity, Complex Problem Solving, Diversity Awareness, Project Design, Consultative Approaches, Open Mindset, Project Management, Collaboration

      4.4
      Rating, 4.4 out of 5 stars
      ·
      162 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Use Canva to Create an Interactive Mind Map

      Skills you'll gain: Canva (Software), Multimedia, Interactive Data Visualization, Data Visualization, Marketing Design, Brainstorming, Data Sharing, Presentations, Communication

      4.7
      Rating, 4.7 out of 5 stars
      ·
      425 reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      U

      Universidad de Palermo

      Habilidades de Gestión del Talento

      Skills you'll gain: Negotiation, Game Theory, Social Skills, Decision Making, Conflict Management, Relationship Building, Strategic Decision-Making, Interpersonal Communications, Verbal Communication Skills, Leadership, Communication, Emotional Intelligence, Team Leadership, Team Management, Organizational Leadership, Leadership Development, Leadership and Management, Business Leadership, Persuasive Communication, Behavioral Economics

      4.9
      Rating, 4.9 out of 5 stars
      ·
      746 reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      E

      EIT Digital

      Marketing Strategy for Entrepreneurs

      Skills you'll gain: Closing (Sales), Cold Calling, Customer Analysis, Sales Process, Target Market, Marketing, Market Analysis, Marketing Strategies, Competitive Analysis, Marketing Planning, Business Marketing, Growth Strategies, Market Research, Sales Prospecting, Business Development, New Business Development, A/B Testing, Digital Marketing

      4.4
      Rating, 4.4 out of 5 stars
      ·
      155 reviews

      Intermediate · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      Unilever

      Advanced Tools for Digital Marketing Analytics

      Skills you'll gain: Marketing Automation, Marketing Analytics, Digital Marketing, Predictive Analytics, MarTech, Advanced Analytics, Analytics, Marketing Operations, Marketing Effectiveness, Marketing, Marketing Strategies, Marketing Channel, Data Analysis, Natural Language Processing, Data Ethics, Business Ethics, Video Production, Artificial Intelligence, Scalability

      4.7
      Rating, 4.7 out of 5 stars
      ·
      50 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      Universidad Nacional de Colombia

      Escritura académica. Estilos de citación y referenciación.

      Skills you'll gain: Student Engagement, Multimedia, Interactive Learning, Research, Scientific Methods, Writing, Research Reports, Writing and Editing, Style Guides, Proofreading, Editing, Ethical Standards And Conduct

      4.9
      Rating, 4.9 out of 5 stars
      ·
      175 reviews

      Beginner · Course · 1 - 3 Months

    • F

      Fractal Analytics

      Behavior Architecture - Understanding Human Behavior

      Skills you'll gain: Behavioral Economics, Human Development, Learning Theory, Psychology, Social Sciences, Qualitative Research, Research Methodologies, Interpersonal Communications

      4.5
      Rating, 4.5 out of 5 stars
      ·
      46 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      I

      IBM

      Product Management: Capstone Project

      Skills you'll gain: Usability Testing, Product Lifecycle Management, Product Management, Product Testing, Product Roadmaps, Product Development, New Product Development, Portfolio Management, Market Analysis, Product Requirements, Business Strategy, Demand Generation, Market Intelligence, Marketing Planning

      4.7
      Rating, 4.7 out of 5 stars
      ·
      64 reviews

      Advanced · Course · 1 - 3 Months

    • Status: Free
      Free
      L

      Ludwig-Maximilians-Universität München (LMU)

      Organising an Empire: The Assyrian Way

      Skills you'll gain: Ancient History, Governance, Culture, Social Studies, World History, Anthropology, Social Sciences, Diplomacy, Political Sciences, Court Systems, Economics

      4.8
      Rating, 4.8 out of 5 stars
      ·
      787 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Creating Interactive Learning Videos with Edpuzzle

      Skills you'll gain: Education Software and Technology

      4.7
      Rating, 4.7 out of 5 stars
      ·
      177 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      A

      American Psychological Association

      Depressive and Bipolar Disorders

      Skills you'll gain: Mental and Behavioral Health Specialties, Mental Health Diseases and Disorders, Mental Health Therapies, Psychiatry, Psychological Evaluations, Clinical Psychology, Mental Health, Behavioral Health, Psychotherapy, Cultural Diversity, Psychiatric And Mental Health Nursing, Psychology, Pharmacotherapy, Demography

      4.8
      Rating, 4.8 out of 5 stars
      ·
      48 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    meta social media marketing capstone
    social media marketing in practice
    genai in social media marketing
    meta social media marketing professional certificate
    social media marketing and brand advocacy
    genai for social media marketing specialists
    1…133134135…372

    In summary, here are 10 of our most popular social media marketing courses

    • Negotiations: University of Pennsylvania
    • Developing a Systems Mindset: University of Colorado Boulder
    • Use Canva to Create an Interactive Mind Map: Coursera Project Network
    • Habilidades de Gestión del Talento: Universidad de Palermo
    • Marketing Strategy for Entrepreneurs: EIT Digital
    • Advanced Tools for Digital Marketing Analytics: Unilever
    • Escritura académica. Estilos de citación y referenciación.: Universidad Nacional de Colombia
    • Behavior Architecture - Understanding Human Behavior : Fractal Analytics
    • Product Management: Capstone Project: IBM
    • Organising an Empire: The Assyrian Way: Ludwig-Maximilians-Universität München (LMU)

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok