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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • C

    Coursera

    Business Execution: Ops, Team Management & Communication

    Skills you'll gain: Purchasing, Workflow Management, Business Workflow Analysis, Supplier Relationship Management, Internal Communications, Systems Thinking, Process Mapping, Operational Efficiency, Contract Management, Supplier Management, Proposal Writing, Negotiation, Strategic Thinking, Team Leadership, AI Enablement, Leadership, Operations Management, Communication, Business, Team Management

    4.5
    Rating, 4.5 out of 5 stars
    ·
    293 reviews

    Beginner · Specialization · 1 - 3 Months

  • C

    Coursera

    دليل استخدام كانفا للمبتدئين

    Skills you'll gain: Canva (Software), Graphic Design, User Accounts, Design Software, Shared Media, Presentations, Organizational Skills, Account Management, Content Creation, Marketing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    121 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • U

    University of Pennsylvania

    Wharton Business and Financial Modeling Capstone

    Skills you'll gain: Portfolio Management, Financial Modeling, Presentations, Microsoft PowerPoint, Investment Management, Business Modeling, Data Modeling, Quantitative Research, Business Analytics, Financial Data, Portfolio Risk, Microsoft Excel, Financial Analysis, Regression Analysis

    4.6
    Rating, 4.6 out of 5 stars
    ·
    522 reviews

    Mixed · Course · 1 - 3 Months

  • M

    Microsoft

    Explore Core Data Concepts in Microsoft Azure

    Skills you'll gain: Microsoft Azure, Data Processing, Databases, Database Systems, Data Storage, Database Management, Relational Databases, Query Languages, NoSQL, Transaction Processing, Data Management, Cloud Computing, Data Analysis, Unstructured Data, Data Visualization Software

    4.7
    Rating, 4.7 out of 5 stars
    ·
    482 reviews

    Beginner · Course · 1 - 4 Weeks

  • J

    Johns Hopkins University

    The Data Science of Health Informatics

    Skills you'll gain: Health Informatics, Health Care, Medical Records, Health Information Management, Clinical Informatics, Electronic Medical Record System, Databases, Data Analysis, Data Quality, Interoperability, Big Data, Query Languages, Data Science

    4.6
    Rating, 4.6 out of 5 stars
    ·
    229 reviews

    Beginner · Course · 1 - 4 Weeks

  • C

    Coursera

    Digital Campaign Management & Optimization

    Skills you'll gain: Google Ads, Pay Per Click Advertising, Marketing Effectiveness, Performance Measurement, Key Performance Indicators (KPIs), Online Advertising, Campaign Management, Search Engine Marketing, Digital Advertising, Performance Analysis, Keyword Research, Marketing Analytics, Brand Management, Social Media Campaigns, Budget Management, Project Management, Data-Driven Decision-Making, Return On Investment, Quality Assessment, Cost Reduction

    Intermediate · Specialization · 3 - 6 Months

  • M

    Microsoft

    Create Machine Learning Models in Microsoft Azure

    Skills you'll gain: Unsupervised Learning, Scikit Learn (Machine Learning Library), PyTorch (Machine Learning Library), Convolutional Neural Networks, Exploratory Data Analysis, Deep Learning, Microsoft Azure, Data Visualization, Classification Algorithms, Applied Machine Learning, Regression Analysis, Predictive Modeling, Data Analysis, Image Analysis, Artificial Intelligence and Machine Learning (AI/ML), Data Science, MLOps (Machine Learning Operations), Transfer Learning, Machine Learning, Tensorflow

    4.5
    Rating, 4.5 out of 5 stars
    ·
    330 reviews

    Intermediate · Course · 1 - 4 Weeks

  • Status: Hot New Release
    Hot New Release
    M

    Microsoft

    Microsoft Power BI Developer and Architect

    Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Data Modeling, Interactive Data Visualization, Azure Synapse Analytics, Database Design, Enterprise Architecture, Business Reporting, Microsoft Azure, Business Intelligence, Enterprise Security, Data Lakes, Data Governance, Solution Architecture, Data Management, Performance Analysis, Analytics, Governance, Regulation and Legal Compliance, Automation

    Intermediate · Professional Certificate · 3 - 6 Months

  • U

    University of Illinois Urbana-Champaign

    Cloud Computing Applications, Part 2: Big Data and Applications in the Cloud

    Skills you'll gain: Big Data, Apache Spark, Apache Hadoop, Apache Mahout, Distributed Computing, Data Storage, Data Processing, NoSQL, Apache Kafka, Cloud Computing, Real Time Data, Databases, Analytics, Deep Learning, Scalability, Machine Learning Algorithms, Graph Theory, Machine Learning

    4.3
    Rating, 4.3 out of 5 stars
    ·
    342 reviews

    Mixed · Course · 1 - 3 Months

  • U

    University of Michigan

    Extraordinary Human Capital Management

    Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources, Change Management, Human Resources Management and Planning, Talent Management, Labor Relations, HR Tech, Organizational Strategy, Crisis Management, Intercultural Competence, Cultural Diversity, Talent Acquisition, Industrial and Organizational Psychology, Workforce Development, Diversity and Inclusion, Team Management, People Analytics, Leadership, Communication

    4.7
    Rating, 4.7 out of 5 stars
    ·
    73 reviews

    Intermediate · Specialization · 1 - 3 Months

  • C

    Coursera

    Getting Started with R

    Skills you'll gain: R (Software), Data Import/Export, Package and Software Management, R Programming, Data Structures, Data-oriented programming, Statistical Programming, Data Analysis Software, Data Analysis, Data Science

    4.3
    Rating, 4.3 out of 5 stars
    ·
    384 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • I

    IE Business School

    Trade, Immigration and Exchange Rates in a Globalized World

    Skills you'll gain: International Finance, Economics, International Relations, Economic Development, Global Marketing, Financial Trading, Socioeconomics, World History, Supply And Demand, Political Sciences, Trend Analysis, Risk Analysis

    4.8
    Rating, 4.8 out of 5 stars
    ·
    301 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular marketing analytics courses

  • Business Execution: Ops, Team Management & Communication: Coursera
  • دليل استخدام كانفا للمبتدئين: Coursera
  • Wharton Business and Financial Modeling Capstone: University of Pennsylvania
  • Explore Core Data Concepts in Microsoft Azure: Microsoft
  • The Data Science of Health Informatics: Johns Hopkins University
  • Digital Campaign Management & Optimization: Coursera
  • Create Machine Learning Models in Microsoft Azure: Microsoft
  • Microsoft Power BI Developer and Architect: Microsoft
  • Cloud Computing Applications, Part 2: Big Data and Applications in the Cloud: University of Illinois Urbana-Champaign
  • Extraordinary Human Capital Management: University of Michigan

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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Professional Certificates

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