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Market Research Courses

Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.


More to explore:

Popular Market Research Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Estrategias de Redes Sociales

    Skills you'll gain: Social Media, Social Media Strategy, Social Media Marketing, Social Media Campaigns, LinkedIn, Facebook, Content Strategy, Professional Networking, Instagram, Content Creation, Key Performance Indicators (KPIs), Marketing Strategy and Techniques, Digital Advertising, Marketing, Digital Marketing, Budget Management, Lead Generation, Photography, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    886 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Michigan

    Data Collection: Online, Telephone and Face-to-face

    Skills you'll gain: Surveys, Interviewing Skills, Data Collection, Sampling (Statistics), Unstructured Data, Research Methodologies, Qualitative Research, Data Validation, Data Quality, Text Mining

    4.6
    Rating, 4.6 out of 5 stars
    ·
    353 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    C

    Coursera

    Introduction to Generative AI in Legal

    Skills you'll gain: Legal Technology, Data Ethics, Responsible AI, Legal Strategy, Legal Research, Generative AI, Legal Risk, Case Law, Law, Regulation, and Compliance, Artificial Intelligence, Legal Writing, Data-Driven Decision-Making, Forecasting, Automation, Client Services

    4.5
    Rating, 4.5 out of 5 stars
    ·
    24 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    N

    Northwestern University

    The Business of Social

    Skills you'll gain: Social Media Marketing, Social Media Strategy, Social Media, Marketing Effectiveness, Marketing, Performance Measurement, Business Metrics, Customer Engagement, Business-To-Consumer, Key Performance Indicators (KPIs), Integrated Marketing Communications, Program Management, Marketing Budgets, Law, Regulation, and Compliance, A/B Testing, Information Privacy, Data Security

    4.7
    Rating, 4.7 out of 5 stars
    ·
    821 reviews

    Mixed · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    Design Principles: an Introduction

    Skills you'll gain: Graphic and Visual Design, Usability Testing, User Interface (UI) Design, Design, Experimentation, Interaction Design, Human Computer Interaction, User Experience Design, Prototyping, Design Elements And Principles, Layout Design, Human Centered Design, Web Design and Development, Typography, Design Research, A/B Testing

    4.6
    Rating, 4.6 out of 5 stars
    ·
    1.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Analytics for Decision Making

    Skills you'll gain: Time Series Analysis and Forecasting, Model Evaluation, Simulations, Operations Research, Probability Distribution, Mathematical Modeling, Supply Chain, Probability, Predictive Modeling, Data Preprocessing, Business Modeling, Business Analytics, Workforce Management, Analytics, Regression Analysis, Forecasting, Excel Formulas, Data Modeling, Microsoft Excel, Predictive Analytics

    4.7
    Rating, 4.7 out of 5 stars
    ·
    289 reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: Free
    Free
    U

    University of Pennsylvania

    Applying to U.S. Universities

    Skills you'll gain: Self-Awareness, Research, Higher Education, Planning, Student Services, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    521 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    R

    Rutgers the State University of New Jersey

    Supply Chain Excellence

    Skills you'll gain: Logistics, Logistics Management, Supply Chain Management, Manufacturing Operations, Strategic Sourcing, Operations Management, Warehouse Management, Forecasting, Supply Chain Planning, Business Operations, Materials Management, Financial Statements, Supply Chain, Inventory Management System, Transportation Management, Procurement, Supply Chain Systems, Case Studies, Cash Flows, Warehouse Operations

    4.7
    Rating, 4.7 out of 5 stars
    ·
    603 reviews

    Advanced · Specialization · 3 - 6 Months

  • Status: Preview
    Preview
    U

    Università Bocconi

    A Scientific Approach to Innovation Management

    Skills you'll gain: Data Analysis, Innovation, Strategic Decision-Making, Statistical Analysis, Data-Driven Decision-Making, Regression Analysis, Correlation Analysis, Big Data, Business Metrics, A/B Testing, Case Studies, Probability, Machine Learning

    4.6
    Rating, 4.6 out of 5 stars
    ·
    79 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Cape Town

    Introduction to Small Molecule Drug Discovery & Development

    Skills you'll gain: Pharmacology, Drug Development, Clinical Trials, Good Clinical Practices (GCP), Pharmaceuticals, Pre-Clinical Development, Infectious Diseases, Patient-centered Care, New Product Development, Medical Science and Research, Informed Consent

    4.8
    Rating, 4.8 out of 5 stars
    ·
    106 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    R

    Rutgers the State University of New Jersey

    Influencer Marketing Strategy

    Skills you'll gain: Social Media Strategy, Content Marketing, Social Media, Marketing Effectiveness, Marketing Strategies, Campaign Management, Return On Investment, Key Performance Indicators (KPIs), Brand Awareness, Influencing, Customer Engagement, Marketing Analytics, Presentations, Target Audience

    4.3
    Rating, 4.3 out of 5 stars
    ·
    195 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Preview
    Preview
    J

    Johns Hopkins University

    Major Depression in the Population: A Public Health Approach

    Skills you'll gain: Public Health and Disease Prevention, Research Methodologies, Health Policy, Public Health, Epidemiology, Mental Health, Social Determinants Of Health, Health Disparities, Maternal Health, Mental Health Diseases and Disorders, Cultural Diversity

    4.7
    Rating, 4.7 out of 5 stars
    ·
    382 reviews

    Beginner · Course · 1 - 3 Months

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In summary, here are 10 of our most popular market research courses

  • Estrategias de Redes Sociales: Universidad Austral
  • Data Collection: Online, Telephone and Face-to-face: University of Michigan
  • Introduction to Generative AI in Legal: Coursera
  • The Business of Social: Northwestern University
  • Design Principles: an Introduction: University of California San Diego
  • Analytics for Decision Making: University of Minnesota
  • Applying to U.S. Universities: University of Pennsylvania
  • Supply Chain Excellence: Rutgers the State University of New Jersey
  • A Scientific Approach to Innovation Management: Università Bocconi
  • Introduction to Small Molecule Drug Discovery & Development: University of Cape Town

Skills you can learn in Marketing

Market (economics) (28)
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Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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