• For Individuals
  • For Businesses
  • For Universities
  • For Governments
Coursera
  • Online Degrees
  • Careers
  • Log In
  • Join for Free
    Coursera
    • Browse
    • Social Media Marketing

    Social Media Marketing Courses

    Social media marketing courses can help you learn how to build brand presence, engage audiences, and drive results across platforms like Instagram, LinkedIn, and TikTok.

    Skip to search results

    Filter by

    Subject
    Required
     *

    Language
    Required
     *

    The language used throughout the course, in both instruction and assessments.

    Learning Product
    Required
     *

    Level
    Required
     *

    Duration
    Required
     *

    Skills
    Required
     *

    Subtitles
    Required
     *

    Educator
    Required
     *

    Find the Best Social Media Marketing Course for Your Goals

    • Status: Free
      Free
      C

      Coursera Project Network

      Social Media Campaigns with AI: From Strategy to Design

      Skills you'll gain: Prompt Engineering, Canva (Software), Social Media Campaigns, Instagram, Social Media Marketing, Social Media Content, Social Media Strategy, Content Creation, Branding, ChatGPT, Generative AI Agents, Design Elements And Principles, Data Import/Export

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Preview
      Preview
      J

      Johns Hopkins University

      Confronting Gender Based Violence: Global Lessons for Healthcare Workers

      Skills you'll gain: Health Care, Trauma Care, Patient Safety, Mental and Behavioral Health, Crisis Intervention, Health Assessment, Public Health and Disease Prevention, Obstetrics And Gynecology, Community Health, Healthcare Ethics, Health Technology, Health Policy, Medical Privacy, Patient Education And Counseling, Data Collection

      4.8
      Rating, 4.8 out of 5 stars
      ·
      279 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      Coursera Project Network

      Create a Lead Generation Messenger Chatbot using Chatfuel

      Skills you'll gain: Lead Generation, Email Marketing, Marketing Automation, Google Sheets, Application Deployment, Real Time Data, Customer Communications Management

      4.5
      Rating, 4.5 out of 5 stars
      ·
      317 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • Status: Free Trial
      Free Trial
      T

      The State University of New York

      Leadership for Public Health Crises

      Skills you'll gain: Persuasive Communication, Emergency Response, Conflict Management, Crisis Intervention, Cultural Responsiveness, Leadership, Clinical Leadership, Interviewing Skills, Safety and Security, Hazard Communication (HazCom), Health Equity, Communication, Cultural Sensitivity, Risk Management, Cultural Diversity, Media and Communications, Interpersonal Communications, Public Health, Diversity Awareness, Rapport Building

      4.6
      Rating, 4.6 out of 5 stars
      ·
      264 reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      U

      University of California, Irvine

      Essential English for Business Professionals

      Skills you'll gain: Presentations, English Language, Verbal Communication Skills, Communication, Non-Verbal Communication, Entrepreneurship, Microsoft PowerPoint, Business Communication, Sales, Interpersonal Communications, Project Management, Business Leadership, Productivity Software, Crisis Management, Organizational Structure, Marketing, Business, Vocabulary, Telecommuting, Human Resources

      4.7
      Rating, 4.7 out of 5 stars
      ·
      192 reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: Preview
      Preview
      U

      University of Houston

      Powerful Tools for Teaching and Learning: Web 2.0 Tools

      Skills you'll gain: Collaborative Software, Education Software and Technology, Collaboration, Learning Management Systems, Teaching, Communication, Creative Design, Technology Strategies, Web Applications, Content Management, Digital Communications

      4.5
      Rating, 4.5 out of 5 stars
      ·
      186 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      M

      Meta

      التسويق عبر وسائل التواصل الاجتماعي على فيسبوك

      Skills you'll gain: Marketing Budgets, Target Audience, Social Media Marketing, Social Media Campaigns, Content Performance Analysis, Paid media, Social Media Management, Campaign Management, Advertising Campaigns, Marketing Effectiveness, Social Media, Goal Setting, Social Media Strategy, Content Strategy, Advertising, Facebook, Budget Management, General Data Protection Regulation (GDPR), Instagram, Marketing

      4.8
      Rating, 4.8 out of 5 stars
      ·
      235 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free Trial
      Free Trial
      V

      Vanderbilt University

      Microsoft 365 Copilot: Personal Productivity for All

      Skills you'll gain: Microsoft Copilot, Microsoft 365, Target Audience, Microsoft Teams, Productivity Software, Complex Problem Solving, Strategic Communication, Brainstorming, Artificial Intelligence, Communication, Project Management Software, AI Personalization, Generative AI, Project Risk Management, Decision Making

      4.7
      Rating, 4.7 out of 5 stars
      ·
      208 reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free Trial
      Free Trial
      M

      Macquarie University

      Online education: The foundations of online teaching

      Skills you'll gain: Course Development, Discussion Facilitation, Instructional Design, Education Software and Technology, Pedagogy, Learning Management Systems, Teaching, Community Development, Emerging Technologies, Augmented and Virtual Reality (AR/VR), Digital Communications

      4.7
      Rating, 4.7 out of 5 stars
      ·
      285 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      C

      Copenhagen Business School

      Identifying Social Entrepreneurship Opportunities

      Skills you'll gain: Business Modeling, Entrepreneurship, Market Opportunities, Community Development, Social Sciences, Business Strategy, Entrepreneurial Finance, Ideation, Needs Assessment, Team Building, Innovation, Revenue Management, Empowerment

      4.6
      Rating, 4.6 out of 5 stars
      ·
      324 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Preview
      Preview
      T

      The Hong Kong University of Science and Technology

      Chinese Politics Part 2 – China and the World

      Skills you'll gain: International Relations, World History, Diplomacy, Cultural Sensitivity, Political Sciences, Leadership, Economics, Economic Development, Talent Acquisition, Policy Development, Strategic Partnership

      4.7
      Rating, 4.7 out of 5 stars
      ·
      135 reviews

      Beginner · Course · 1 - 3 Months

    • Status: Free Trial
      Free Trial
      S

      SkillUp

      Product Management: Initial Product Strategy and Plan

      Skills you'll gain: Product Lifecycle Management, Product Roadmaps, Product Management, Product Planning, New Product Development, Product Strategy, Project Management Life Cycle, Agile Product Development, Business Planning, User Requirements Documents, Team Building, Competitive Analysis, Market Research, Market Analysis, Marketing Strategies, Risk Management, Financial Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      151 reviews

      Beginner · Course · 1 - 3 Months

    Searches related to social media marketing

    meta social media marketing
    introduction to social media marketing
    social media marketing in practice
    genai in social media marketing
    meta social media marketing capstone
    meta social media marketing professional certificate
    genai for social media marketing specialists
    social media marketing and brand advocacy
    1…114115116…396

    In summary, here are 10 of our most popular social media marketing courses

    • Social Media Campaigns with AI: From Strategy to Design: Coursera Project Network
    • Confronting Gender Based Violence: Global Lessons for Healthcare Workers: Johns Hopkins University
    • Create a Lead Generation Messenger Chatbot using Chatfuel: Coursera Project Network
    • Leadership for Public Health Crises: The State University of New York
    • Essential English for Business Professionals: University of California, Irvine
    • Powerful Tools for Teaching and Learning: Web 2.0 Tools: University of Houston
    • التسويق عبر وسائل التواصل الاجتماعي على فيسبوك: Meta
    • Microsoft 365 Copilot: Personal Productivity for All: Vanderbilt University
    • Online education: The foundations of online teaching: Macquarie University
    • Identifying Social Entrepreneurship Opportunities: Copenhagen Business School

    Why Learn Social Media Marketing?

    Social media marketing is the strategy of using platforms like Instagram, LinkedIn, TikTok, and others to connect with audiences, build brands, and drive engagement. It’s a critical skill in today’s digital economy, where businesses rely on social channels for visibility and growth. Learning social media marketing empowers you to create content, analyze performance, and grow a presence that makes an impact.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Other topics to explore

    Arts and Humanities
    338 courses
    Business
    1095 courses
    Computer Science
    668 courses
    Data Science
    425 courses
    Information Technology
    145 courses
    Health
    471 courses
    Math and Logic
    70 courses
    Personal Development
    137 courses
    Physical Science and Engineering
    413 courses
    Social Sciences
    401 courses
    Language Learning
    150 courses

    Coursera Footer

    Technical Skills

    • ChatGPT
    • Coding
    • Computer Science
    • Cybersecurity
    • DevOps
    • Ethical Hacking
    • Generative AI
    • Java Programming
    • Python
    • Web Development

    Analytical Skills

    • Artificial Intelligence
    • Big Data
    • Business Analysis
    • Data Analytics
    • Data Science
    • Financial Modeling
    • Machine Learning
    • Microsoft Excel
    • Microsoft Power BI
    • SQL

    Business Skills

    • Accounting
    • Digital Marketing
    • E-commerce
    • Finance
    • Google
    • Graphic Design
    • IBM
    • Marketing
    • Project Management
    • Social Media Marketing

    Career Resources

    • Essential IT Certifications
    • High-Income Skills to Learn
    • How to Get a PMP Certification
    • How to Learn Artificial Intelligence
    • Popular Cybersecurity Certifications
    • Popular Data Analytics Certifications
    • What Does a Data Analyst Do?
    • Career Development Resources
    • Career Aptitude Test
    • Share your Coursera Learning Story

    Coursera

    • About
    • What We Offer
    • Leadership
    • Careers
    • Catalog
    • Coursera Plus
    • Professional Certificates
    • MasterTrack® Certificates
    • Degrees
    • For Enterprise
    • For Government
    • For Campus
    • Become a Partner
    • Social Impact
    • Free Courses
    • ECTS Credit Recommendations

    Community

    • Learners
    • Partners
    • Beta Testers
    • Blog
    • The Coursera Podcast
    • Tech Blog

    More

    • Press
    • Investors
    • Terms
    • Privacy
    • Help
    • Accessibility
    • Contact
    • Articles
    • Directory
    • Affiliates
    • Modern Slavery Statement
    • Do Not Sell/Share
    Learn Anywhere
    Download on the App Store
    Get it on Google Play
    Logo of Certified B Corporation
    © 2025 Coursera Inc. All rights reserved.
    • Coursera Facebook
    • Coursera Linkedin
    • Coursera Twitter
    • Coursera YouTube
    • Coursera Instagram
    • Coursera TikTok