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  • Marketing Analytics

Marketing Analytics Courses

Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.


Popular Marketing Analytics Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    Universidad Austral

    Publicidad Digital con Google AdWords

    Skills you'll gain: Google Ads, Content Performance Analysis, Campaign Management, Pay Per Click Advertising, Keyword Research, Performance Metric, Contextual Advertising, Performance Analysis, Online Advertising, Performance marketing, Digital Advertising, Budget Management, Search Engine Marketing, Advertising Campaigns, Paid media, Advertising, Media Planning, Bidding, Target Audience

    4.6
    Rating, 4.6 out of 5 stars
    ·
    280 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    U

    University of Minnesota

    Healthcare Marketplace

    Skills you'll gain: Healthcare Industry Knowledge, Health Systems, Pharmaceuticals, Medical Devices, Health Care, Health Technology, Biomedical Technology, Healthcare Ethics, Market Dynamics, Health Administration, Health Policy, Innovation, Financial Regulations, Cultural Diversity, Regulatory Affairs, Insurance, Market Trend, Stakeholder Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    613 reviews

    Beginner · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    Universidad Austral

    Coberturas de riesgo con futuros y opciones para agrobusiness

    Skills you'll gain: Futures Exchange, Derivatives, Financial Trading, Strategic Decision-Making, Financial Market, Risk Management, Risk Mitigation, Market Dynamics, Business Risk Management, Risk Analysis, Market Analysis

    4.5
    Rating, 4.5 out of 5 stars
    ·
    123 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Preview
    Preview
    C

    Case Western Reserve University

    Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies

    Skills you'll gain: Philanthropy, Entrepreneurship, Global Marketing, Entrepreneurial Finance, Innovation, New Business Development, Community Development, Economic Development, Commercialization, Mentorship, Governance, Case Studies, Public Policies, Program Evaluation

    4.5
    Rating, 4.5 out of 5 stars
    ·
    128 reviews

    Mixed · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of California, Davis

    Data Visualization with Tableau Project

    Skills you'll gain: Dashboard, Tableau Software, Data Visualization, Data Storytelling, Interactive Data Visualization, Data Presentation, Data Visualization Software, Design Elements And Principles, Exploratory Data Analysis, Proposal Development, Data Analysis, Data Literacy, Data Cleansing, Data Preprocessing, Data Quality, Data Import/Export

    4.6
    Rating, 4.6 out of 5 stars
    ·
    584 reviews

    Intermediate · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    A

    Adobe

    Document Design

    Skills you'll gain: Adobe Acrobat, Document Management, Workflow Management, Collaborative Software, Process Design, Design Reviews, File Management, Presentations, Client Services, Graphic Design, Marketing Design, Digital Design, Version Control, Branding, Constructive Feedback

    4.7
    Rating, 4.7 out of 5 stars
    ·
    154 reviews

    Mixed · Course · 1 - 4 Weeks

  • C

    Coursera

    ChatGPT for Beginners: Using AI for Market Research

    Skills you'll gain: ChatGPT, Market Research, Marketing, Prompt Engineering, Language Interpretation, Translation, and Studies, Generative AI, Content Marketing

    4.4
    Rating, 4.4 out of 5 stars
    ·
    93 reviews

    Beginner · Guided Project · Less Than 2 Hours

  • Status: Preview
    Preview
    U

    Universidad de Palermo

    E-commerce Academy

    Skills you'll gain: E-Commerce, Branding, Entrepreneurship, Sales, Social Media, Business Development, Social Media Marketing, Payment Systems, Web Design and Development, Logistics, User Experience, Market Trend

    4.8
    Rating, 4.8 out of 5 stars
    ·
    181 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    J

    Johns Hopkins University

    Data – What It Is, What We Can Do With It

    Skills you'll gain: Data Literacy, Data Visualization, Data Analysis, Research Design, Descriptive Statistics, Analytics, Analysis, Statistics, Quantitative Research, Statistical Methods, Probability & Statistics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    183 reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    I

    IBM

    Data Science with R - Capstone Project

    Skills you'll gain: Shiny (R Package), Data Presentation, Exploratory Data Analysis, Data Wrangling, Predictive Modeling, Tidyverse (R Package), Data Science, Data Collection, Interactive Data Visualization, Data Manipulation, Dashboard, Data Analysis, Data Cleansing, R Programming, Statistical Modeling, Regression Analysis, Ggplot2, Data Visualization, Data Transformation, Predictive Analytics

    4.6
    Rating, 4.6 out of 5 stars
    ·
    109 reviews

    Intermediate · Course · 1 - 3 Months

  • C

    Coursera

    Crafting Personalized Content with Gen AI: Create a Campaign

    Skills you'll gain: Prompt Engineering, AI Personalization, Target Audience, Marketing Materials, ChatGPT, Customer Insights, Generative AI, Marketing Analytics, Email Marketing, Social Media Campaigns, Content Creation

    4.4
    Rating, 4.4 out of 5 stars
    ·
    14 reviews

    Intermediate · Guided Project · Less Than 2 Hours

  • Status: Free Trial
    Free Trial
    U

    University of California San Diego

    User Experience: Research & Prototyping

    Skills you'll gain: Design Research, User Experience Design, User Research, Prototyping, User Centered Design, Persona (User Experience), Interaction Design, Usability Testing, Research Methodologies, Innovation, Creativity, Storyboarding, Interviewing Skills

    4.6
    Rating, 4.6 out of 5 stars
    ·
    905 reviews

    Mixed · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing analytics courses

  • Publicidad Digital con Google AdWords: Universidad Austral
  • Healthcare Marketplace: University of Minnesota
  • Coberturas de riesgo con futuros y opciones para agrobusiness: Universidad Austral
  • Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies: Case Western Reserve University
  • Data Visualization with Tableau Project: University of California, Davis
  • Document Design: Adobe
  • ChatGPT for Beginners: Using AI for Market Research: Coursera
  • E-commerce Academy: Universidad de Palermo
  • Data – What It Is, What We Can Do With It: Johns Hopkins University
  • Data Science with R - Capstone Project: IBM

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