Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Wesleyan University
Skills you'll gain: Liberal Arts, Culture, European History, World History, Psychology, Political Sciences, Sociology, Social Sciences
Mixed · Course · 1 - 3 Months

Wesleyan University
Skills you'll gain: Regression Analysis, Data Storytelling, Logistic Regression, Classification And Regression Tree (CART), Statistical Hypothesis Testing, Descriptive Statistics, Statistical Analysis, Statistical Software, Correlation Analysis, Exploratory Data Analysis, Data Manipulation, Decision Tree Learning, Data Presentation, Data Management, Data Analysis, Data Visualization, Model Evaluation, Data Literacy, Machine Learning, Statistics
Beginner · Specialization · 3 - 6 Months

University of California, Irvine
Skills you'll gain: Communication, Business Communication, Intercultural Competence, Teamwork, Professional Development, Telecommuting, Adaptability, Self-Awareness, Demography
Beginner · Course · 1 - 4 Weeks

University of Washington
Skills you'll gain: Presentations, Sales Presentation, Persuasive Communication, Microsoft PowerPoint, Public Speaking, Verbal Communication Skills, Data Visualization, Marketing Materials, English Language
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Epidemiology, Public Health and Disease Prevention, Biostatistics, Healthcare Ethics, Social Determinants Of Health, Health Disparities, Statistical Hypothesis Testing, Descriptive Statistics, Diagnostic Tests, Public Health, Health Policy, Health Systems, Health Promotion, Health Technology, Surveys, Scientific Methods, Health Equity, Chronic Diseases, Probability & Statistics, Occupational Health
Credit offered
Mastertrack · 6 - 12 Months

Skills you'll gain: Digital Advertising, Online Advertising, Campaign Management, Advertising, Advertising Campaigns, Marketing, Social Media Campaigns, Marketing Management, Generative AI Agents, Budget Management, Target Audience
Beginner · Guided Project · Less Than 2 Hours
McMaster University
Skills you'll gain: Peer Review, Finance, Financial Market, Financial Analysis, Cash Flows, Financial Modeling, Capital Markets, Investments, Derivatives, Business Valuation, Financial Policy, Financial Data, Equities, Project Design, Market Dynamics, Risk Management, Business Mathematics, Market Trend, Credit Risk, Project Documentation
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Sales Process, Sales Pipelines, Personal Development, Sales Operations, Sales Management, Professional Development, Sales Training, Sales, Account Management, Sales Strategy, Mentorship, Process Optimization, Employee Coaching, Forecasting, Self-Awareness, Customer Engagement, Customer Relationship Building, Stress Management, Customer Relationship Management (CRM) Software, Customer Relationship Management
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Corporate Sustainability, Sustainable Development, Sustainable Business, Environmental Social And Corporate Governance (ESG), Sustainability Reporting, Corporate Strategy, Business Transformation, Business Ethics, Social Impact, Organizational Change, Stakeholder Analysis, Stakeholder Engagement, Systems Thinking
Mixed · Course · 1 - 3 Months

Skills you'll gain: Prompt Engineering, Microsoft Copilot, Regulation and Legal Compliance, Data Ethics, Generative AI, Responsible AI, Data Governance, Microsoft 365, Sales Enablement, Marketing Automation, Customer experience improvement, Business Process Automation, Compliance Management, AI Security, Customer Service, Information Privacy, Microsoft Office, Microsoft Azure, Artificial Intelligence and Machine Learning (AI/ML), Critical Thinking
Beginner · Specialization · 1 - 3 Months
University of California San Diego
Skills you'll gain: Design Research, Interaction Design, User Experience Design, Statistical Analysis, Usability, Ideation, User Research, Graphic and Visual Design, User Interface (UI) Design, Experimentation, Prototyping, Usability Testing, Human Centered Design, Human Computer Interaction, A/B Testing, Human Factors, Collaborative Software, Telecommuting, R Programming, Storyboarding
Intermediate · Specialization · 3 - 6 Months

The Hong Kong University of Science and Technology
Skills you'll gain: Prompt Engineering, Prompt Patterns, Critical Thinking, Critical Thinking and Problem Solving, Generative AI, Social Impact, Research, Responsible AI, Analytical Skills, Creative Thinking, Writing, Report Writing, Data Ethics, Business Writing, Creative Problem-Solving, Creativity, Personal Development, Self-Awareness, English Language, Computer Literacy
Intermediate · Course · 1 - 3 Months