Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Coursera
Skills you'll gain: Strategic Decision-Making, Business Acumen, Competitive Analysis, Sales Strategy, Strategic Thinking, Business Strategy, Market Trend, Market Analysis, Business Marketing, Financial Acumen, Strategic Marketing, Market Intelligence, Trend Analysis, Leadership, Business, Business Management, Financial Analysis, Marketing Strategies, Business Metrics, Market Dynamics
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Workflow Management, Go To Market Strategy, Scheduling, Organizational Skills, Marketing, AI Enablement, Content Creation, Project Management, Digital Marketing, ChatGPT, Marketing Strategy and Techniques, Automation, Artificial Intelligence
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: Market Research, Market Analysis, Marketing, Research Methodologies, Research, Research Design, Quantitative Research, Consumer Behaviour, Market Trend, Surveys, Customer Analysis, Qualitative Research, Forecasting, Price Negotiation, Analysis, Product Testing, Data Collection, Sampling (Statistics)
Mixed · Course · 1 - 4 Weeks

Hult International Business School
Skills you'll gain: Active Listening, Rapport Building, Sales Strategy, Sales Process, Sales Presentation, Communication, Prospecting and Qualification, Influencing, Relationship Building, Professional Development, Negotiation, Interviewing Skills, Branding, Time Management
Beginner · Course · 1 - 4 Weeks

University of Colorado Boulder
Skills you'll gain: Product Development, Product Strategy, Sustainable Business, Product Management, Marketing, Sustainable Design, New Product Development, Product Lifecycle Management, Commercialization, Marketing Strategies, Business Marketing, Presentations, Corporate Sustainability, Market Dynamics, Financial Analysis, Financial Modeling, Business Metrics, Cash Flows
Build toward a degree
Beginner · Course · 1 - 3 Months

Skills you'll gain: AWS SageMaker, AWS CloudFormation, Amazon S3, Serverless Computing, Amazon DynamoDB, Amazon CloudWatch, Cloud Security, Data Security, Amazon Redshift, AWS Kinesis, Data Integration, Cloud Storage, Amazon Web Services, Data Lakes, Data Storage, Databases, Apache Airflow, Cloud Computing Architecture, Infrastructure as Code (IaC), Virtual Networking
Intermediate · Specialization · 3 - 6 Months

California Institute of the Arts
Skills you'll gain: Business Planning, Business Risk Management, Business Strategy, Peer Review, Financial Modeling, Entrepreneurship, Business Development, Branding, Financial Planning, Service Design, Market Research
Intermediate · Course · 1 - 3 Months

Coursera
Skills you'll gain: Canva (Software), Photo Editing, Content Creation, Image Quality, Graphic Design, Data Sharing, Design, Graphic and Visual Design Software, Editing, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours
Skills you'll gain: Financial Statement Analysis, Credit Risk, Financial Analysis, Portfolio Risk, Market Data, Risk Analysis, Securities (Finance), Financial Data, Portfolio Management, Analysis, Risk Management, Derivatives, Business Valuation, Balance Sheet, Financial Market, Income Statement, Investments, Market Analysis, Analytics, Decision Making
Intermediate · Course · 1 - 3 Months

Skills you'll gain: Pandas (Python Package), Data Analysis, Data Manipulation, Time Series Analysis and Forecasting, Python Programming
Beginner · Guided Project · Less Than 2 Hours

Banco Interamericano de Desarrollo
Skills you'll gain: Data Storytelling, Data Visualization, Data Governance, Data Collection, Process Improvement, Data Strategy, Process Mapping, Performance Improvement, Data Visualization Software, Data Management, Agile Project Management, Business Intelligence, Data Infrastructure, Data-Driven Decision-Making, Organizational Effectiveness, Organizational Leadership, Business Leadership, Data Literacy, Data Analysis, Business Analytics
Beginner · Specialization · 1 - 3 Months

LearnKartS
Skills you'll gain: Business Communication, Communication, Global Marketing, Intercultural Competence
Beginner · Course · 1 - 4 Weeks