Market research courses can help you learn data collection techniques, survey design, consumer behavior analysis, and competitive landscape assessment. You can build skills in interpreting market trends, segmenting target audiences, and conducting focus groups. Many courses introduce tools like SPSS, Tableau, and Google Analytics, that support analyzing data and visualizing insights to inform business strategies.

University of Illinois Urbana-Champaign
Skills you'll gain: Life Sciences, Molecular Biology, Biotechnology, Precision Medicine, Biology, Physiology, Sustainable Development, Environmental Science, Cell Biology, Microbiology, Biomedical Engineering, Research
Beginner · Course · 1 - 3 Months

DeepLearning.AI
Skills you'll gain: AI Product Strategy, Responsible AI, Data Ethics, Artificial Intelligence, Machine Learning, Strategic Thinking, Data Science, Deep Learning, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

The University of Edinburgh
Skills you'll gain: Liberal Arts, Political Sciences, Research, Psychology, Social Studies, Scientific Methods, Research Methodologies, Ethical Standards And Conduct
Mixed · Course · 3 - 6 Months
University of Virginia
Skills you'll gain: Price Negotiation, Market Dynamics, Product Strategy, Strategic Marketing, Presentations, Consumer Behaviour, Cost Accounting, Competitive Analysis, Market Research, Business Strategy, Market Analysis, Microsoft PowerPoint, Value Propositions, Case Studies, Market Share, B2B Sales
Intermediate · Course · 1 - 4 Weeks

Duke University
Skills you'll gain: Oil and Gas, Market Dynamics, Energy and Utilities, Transportation Operations, Operations, Production Process, Market Trend, Cost Estimation, Market Analysis, Natural Resource Management
Mixed · Course · 1 - 4 Weeks
University of Geneva
Skills you'll gain: Portfolio Management, Wealth Management, Risk Management, Investment Management, Financial Market, Capital Markets, Risk Analysis, Asset Management, Performance Measurement, Investments, Market Dynamics, Environmental Social And Corporate Governance (ESG), Financial Planning, Finance, Equities, Performance Analysis, Derivatives, FinTech, Financial Forecasting, Economics
Beginner · Specialization · 3 - 6 Months

Multiple educators
Skills you'll gain: Dashboard, Pseudocode, Jupyter, Algorithms, Data Literacy, Data Mining, Pandas (Python Package), Data Presentation, Correlation Analysis, Web Scraping, NumPy, Data Import/Export, Probability & Statistics, Programming Principles, Predictive Modeling, Computer Programming Tools, Data Science, Unsupervised Learning, Machine Learning, Project Management
Beginner · Specialization · 3 - 6 Months

IE Business School
Skills you'll gain: Marketing Planning, Consumer Behaviour, Survey Creation, Product Management, Market Research, Marketing Strategies, Product Lifecycle Management, Marketing Effectiveness, Data Analysis, Marketing Communications, Marketing, Business Planning, Data Collection, Product Strategy, Market Analysis, Strategic Marketing, Target Market, Value Propositions, Product Marketing, Market Data
Beginner · Specialization · 3 - 6 Months

Vanderbilt University
Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI Agents, Prompt Patterns, Generative AI, Workflow Management, LLM Application, Productivity, OpenAI, Agentic systems, Strategic Decision-Making, Business Intelligence, Business Leadership, Data-Driven Decision-Making, Organizational Leadership, Automation, Strategic Planning, Talent Acquisition, Procurement, Planning
Beginner · Specialization · 1 - 3 Months

Skills you'll gain: Spreadsheet Software, Dashboard, Stakeholder Management, Data-Driven Decision-Making, Data Analysis, Analytical Skills, Data Presentation, Business Analysis, Quantitative Research, Problem Solving, Smart Goals
Beginner · Course · 1 - 4 Weeks

University of Colorado System
Skills you'll gain: Concision, Grant Writing, Sample Size Determination, Grant Applications, Proposal Writing, Biostatistics, Writing, Clinical Research Ethics, Editing, Statistical Analysis, Healthcare Ethics, Data Analysis, Clinical Research, Statistical Methods, Statistical Reporting, Medical Science and Research, Research Design, Literacy, Planning, Science and Research
Intermediate · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Google Ads, Keyword Research, Target Audience, Pay Per Click Advertising, Search Engine Marketing, Advertising Campaigns, Campaign Management, Online Advertising, Digital Advertising, Marketing, Digital Marketing, Return On Investment
Beginner · Guided Project · Less Than 2 Hours