Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Social Media Content, Social Media, Social Media Marketing, Social Media Management, Content Creation, Instagram, Scheduling, Facebook, Content Management, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Universidades Anáhuac
Skills you'll gain: AI Enablement, Artificial Intelligence, Customer Analysis, Business Analytics, Business Intelligence, Image Analysis, Machine Learning, Decision Tree Learning, Virtual Environment, Big Data, Data Analysis, Supervised Learning, Classification Algorithms, Natural Language Processing, Unsupervised Learning
Beginner · Course · 1 - 3 Months

Skills you'll gain: Content Performance Analysis, Social Media Management, Social Media Content, Social Media, Facebook, Instagram, Social Media Marketing, Content Management, Scheduling, Content Creation, Content Marketing, Dashboard, Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Sales Operations, Responsible AI, Sales Process, Sales Enablement, Generative AI Agents, Sales Management, Sales Strategy, Sales, Data Ethics, Forecasting, Prompt Engineering, Customer Relationship Management, Data-Driven Decision-Making, Strategic Decision-Making
Intermediate · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Model Deployment, Fraud detection, Feature Engineering, Exploratory Data Analysis, Model Evaluation, Real Time Data, Applied Machine Learning, MLOps (Machine Learning Operations), Jupyter, Data Analysis, Data Preprocessing, Machine Learning
Beginner · Project · Less Than 2 Hours

Google Cloud
Skills you'll gain: Google Cloud Platform, NoSQL, Big Data, Database Administration, Databases, Data Manipulation, Command-Line Interface, Data Analysis
Beginner · Project · Less Than 2 Hours

Skills you'll gain: Facebook, Target Audience, Customer Insights, Online Advertising, Advertising Campaigns, Digital Advertising, Customer Analysis, Advertising, Market Opportunities, Business Metrics, Content Performance Analysis, Data Import/Export
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Data Visualization, Object Oriented Programming (OOP), Databases, Natural Language Processing, SQL, Python Programming, Matplotlib, Business Process Automation, Text Mining, Data Processing, Development Environment, Document Management
Mixed · Course · 1 - 3 Months

Fundação Instituto de Administração
Skills you'll gain: Marketing Analytics, Sales Strategy, Digital Media Strategy, Data Visualization Software, Customer Insights, Customer Engagement, Analytics, Consumer Behaviour, Market Analysis, Regression Analysis, Performance Measurement, Statistical Analysis, Exploratory Data Analysis, Target Market, Pandas (Python Package), Decision Tree Learning, Decision Making, Logistic Regression, Artificial Neural Networks
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Storytelling, Instagram, Copywriting, Content Creation, Drive Engagement, Concision, Social Media Content, Editing, Writing
Beginner · Course · 1 - 4 Weeks

Google Cloud
Skills you'll gain: Big Data, Google Cloud Platform, Data Access, SQL, Query Languages
Beginner · Project · Less Than 2 Hours

Coursera
Skills you'll gain: Descriptive Statistics, Jupyter, Microsoft Azure, Feature Engineering, Data Analysis, Statistics, Exploratory Data Analysis, Probability & Statistics, Data Visualization Software, Correlation Analysis, Applied Machine Learning
Beginner · Guided Project · Less Than 2 Hours