Social media marketing courses can help you learn content creation, audience engagement strategies, analytics interpretation, and campaign management. You can build skills in crafting compelling posts, optimizing ad spend, and measuring ROI on various platforms. Many courses introduce tools like Hootsuite for scheduling, Google Analytics for tracking performance, and Canva for designing eye-catching visuals, showing how these skills are applied in real campaigns.

Kennesaw State University
Skills you'll gain: Digital Advertising, Marketing, MarTech, Market Dynamics, Advertising, Sales, Social Media, Digital Transformation, Marketing Strategy and Techniques, Digital Marketing, Real Time Data, Consultative Selling, Promotional Strategies
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Logo Design, Canva (Software), Marketing Design, Marketing Materials, Advertising, Branding, Marketing, Brand Awareness, Creative Design, Promotional Materials, Graphic and Visual Design Software, Graphic Design, Aesthetics, Design, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Product Knowledge, Product Marketing, Product Management, Product Assortment, Product Strategy, Go To Market Strategy, Product Development, New Product Development, Performance Analysis
Intermediate · Guided Project · Less Than 2 Hours

Skills you'll gain: AI Workflows, Copywriting, Education Software and Technology, Motion Graphics, Blogs, AI Product Strategy, Graphic and Visual Design, Scripting, Color Theory, Target Audience, Creativity, Writing and Editing, Social Media Content, Typography, Marketing, Business Research
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Social Media Marketing, Marketing Analytics, Social Media Campaigns, Marketing Effectiveness, Data-Driven Decision-Making, Advertising Campaigns, Social Media, Social Media Strategy, Social Media Management, Marketing, Marketing Communications, A/B Testing, Facebook, Performance Reporting, Presentations, Advertising, Return On Investment, Communication, Key Performance Indicators (KPIs)
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Canva (Software), Animations, Photo Editing, Marketing Design, Social Media Content, Graphic Design, Digital Design, Design Elements And Principles, Social Media Marketing, Content Creation, Social Media, Typography, Layout Design, Presentations, Marketing, Image Quality
Beginner · Guided Project · Less Than 2 Hours

University of Colorado Boulder
Skills you'll gain: Marketing Operations, Operations Management, Technical Management, Marketing Management, Media Planning, Marketing Strategies, Customer Relationship Management, Sales Management, Marketing and Public Relations, Verbal Communication Skills, Supply Chain Management, Branding, Marketing Budgets, Supply Chain, Loyalty Programs, Business Operations, Presentations, Financial Forecasting, Brand Management, Forecasting
Build toward a degree
Beginner · Course · 1 - 3 Months
University of Illinois Urbana-Champaign
Skills you'll gain: Search Engine Marketing, Digital Marketing, Content Marketing, Web Analytics and SEO, Search Engine Optimization, Content Strategy, Marketing Planning, Marketing Strategy and Techniques, Social Media Marketing, Driving engagement, Social Media Strategy, Cross-Channel Marketing, Social Media, Marketing Automation, Campaign Management, Customer experience strategy (CX), User Experience, Brand Management, Customer Relationship Management (CRM) Software, AI Personalization
Build toward a degree
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Graphic Design, Marketing Design, LinkedIn, Marketing Materials, Promotional Materials, Content Creation, Social Media Content, User Accounts, Data Visualization, Digital Content, Professional Development, Digital Marketing
Beginner · Guided Project · Less Than 2 Hours

Skills you'll gain: Full-Stack Web Development, Email Automation, Front-End Web Development, Web Design and Development, User Interface (UI), Web Design, Java, Server Side, Java Programming, MySQL, Program Development, Hypertext Markup Language (HTML), Web Development, Web Applications, Data Access, Back-End Web Development, Real Time Data, Development Testing, Cascading Style Sheets (CSS)
Intermediate · Course · 1 - 4 Weeks

Pontificia Universidad Católica de Chile
Skills you'll gain: Caregiving, Family Support, Diversity Awareness, Chronic Diseases, Care Management, Patient Education and Support, Mental and Behavioral Health Specialties, Preventative Care, Patient Treatment, School Psychology, Pediatrics, Emergency Response, Treatment Planning, Neurology, Pharmacotherapy
Beginner · Course · 1 - 4 Weeks

Universitat Autònoma de Barcelona
Skills you'll gain: Business Ethics, Industrial and Organizational Psychology, Conflict Management, Organizational Leadership, Organizational Structure, Organizational Effectiveness, Social Sciences, Psychology, Innovation, Culture, Diversity and Inclusion
Beginner · Course · 1 - 4 Weeks