Marketing analytics courses can help you learn data analysis, customer segmentation, campaign performance measurement, and return on investment calculations. You can build skills in interpreting marketing metrics, optimizing digital strategies, and leveraging consumer insights to drive decisions. Many courses introduce tools like Google Analytics, Tableau, and Excel, that support analyzing data and visualizing trends, enabling you to apply your skills in real marketing scenarios.

Skills you'll gain: Prompt Engineering, Prompt Patterns, Generative AI, Interactive Data Visualization, Business Intelligence, ChatGPT, Data Presentation, Infographics, Data Visualization, Dashboard, Data Ethics, Artificial Intelligence and Machine Learning (AI/ML), Artificial Intelligence, SQL, Data Analysis, Responsible AI, Machine Learning, Presentations, Context Management, Natural Language Processing
Intermediate · Specialization · 1 - 3 Months

Skills you'll gain: Data Storytelling, Data Presentation, Strategic Prioritization, User Research, Data-Driven Decision-Making, Business Analytics, Persona Development, Stakeholder Communications, Customer Insights, Analytics, Presentations, Quantitative Research
Intermediate · Course · 1 - 4 Weeks

University of Pennsylvania
Skills you'll gain: Operations Management, Balance Sheet, Process Analysis, Business Operations, Operational Efficiency, Financial Statement Analysis, Financial Statements, Finance, Financial Accounting, Production Process, Operational Performance Management, Capital Budgeting, Business Process Improvement, Branding, Financial Modeling, Strategic Marketing, Marketing, Analysis, Case Studies, Business Analysis
Beginner · Specialization · 3 - 6 Months

University of Amsterdam
Skills you'll gain: Qualitative Research, Scientific Methods, Research, Statistical Hypothesis Testing, Statistical Analysis, Research Design, Sampling (Statistics), Science and Research, Interviewing Skills, Data Collection, Research Methodologies, Social Sciences, Surveys, Quantitative Research, Data Analysis, Statistics, Regression Analysis, Report Writing, Statistical Inference, R Programming
Beginner · Specialization · 3 - 6 Months

Coursera
Skills you'll gain: Competitive Analysis, Keyword Research, Search Engine Optimization, Competitive Intelligence, Social Media Strategy, Web Analytics and SEO, Market Opportunities, Content Strategy, Market Intelligence, Strategic Thinking, Search Engine Marketing, Digital Marketing, Target Audience, Market Research
Beginner · Course · 1 - 4 Weeks

Skills you'll gain: Event Marketing, Target Audience, Adobe Express, Marketing Materials, Promotional Materials, Goal Setting, Promotional Strategies, Community Outreach, Content Creation, Event Planning, Performance Measurement, Marketing Analytics, Copywriting, Visual Design, Marketing Channel, Graphic Design, Branding, Strategic Partnership
Beginner · Course · 1 - 4 Weeks

Queen Mary University of London
Skills you'll gain: Proposal Development, Market Research, Research Reports, Data Collection, Research Design, Analytics, Data Analysis, Statistical Hypothesis Testing, Survey Creation, Statistical Analysis, Research Methodologies, Correlation Analysis, Business Research, Surveys, Quantitative Research, Research, Market Analysis, Regression Analysis, Marketing Analytics, Probability & Statistics
Beginner · Specialization · 3 - 6 Months

Meta
Skills you'll gain: React Native, Jest (JavaScript Testing Framework), Version Control, User Research, Usability Testing, Unix Commands, Restful API, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, SQL, User Experience, Mobile Development, Design Research, Cross Platform Development, Linux Commands, React.js, Web Development Tools, Javascript
Beginner · Specialization · 3 - 6 Months

LearnKartS
Skills you'll gain: Web Analytics and SEO, Content Management Systems, Web Design, Web Analytics, Supplier Management, Web Design and Development, E-Commerce, WordPress, Search Engine Optimization, No-Code Development, Blogs, Retail Management, Order Management, Web Development, Marketing Strategies, Shipping and Receiving, Information Architecture, Customer Relationship Management (CRM) Software, Web Frameworks, Web Development Tools
Beginner · Specialization · 3 - 6 Months

Skills you'll gain: Data Analysis Expressions (DAX), Power BI, Interactive Data Visualization, Data Modeling, Azure Synapse Analytics, Microsoft Azure, Business Reporting, Database Design, Data Lakes, Business Intelligence, Enterprise Architecture, Enterprise Security, Data Governance, Data Management, Performance Analysis, Solution Architecture, Governance, Analytics, Automation, Regulation and Legal Compliance
Intermediate · Professional Certificate · 3 - 6 Months

University of Washington
Skills you'll gain: Applied Machine Learning, Classification Algorithms, Model Evaluation, Regression Analysis, AI Personalization, Machine Learning, Unsupervised Learning, Predictive Modeling, Supervised Learning, Bayesian Statistics, Logistic Regression, Statistical Modeling, Deep Learning, Feature Engineering, Data Mining, Decision Tree Learning, Data Preprocessing, Statistical Machine Learning, Text Mining, Machine Learning Algorithms
Intermediate · Specialization · 3 - 6 Months

Skills you'll gain: Data Storytelling, Process Mapping, Process Analysis, Business Analysis, Interactive Data Visualization, Business Process Improvement, Stakeholder Analysis, Process Optimization, Data Visualization, IBM Cognos Analytics, Requirements Management, Process Design, Systems Design, Systems Analysis, Communication Planning, Business Process Modeling, Information Technology, Release Management, Database Management, Agile Methodology
Beginner · Professional Certificate · 3 - 6 Months