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Marketing Strategy Courses

Marketing strategy courses can help you learn customer segmentation, brand positioning, competitive analysis, and campaign planning. You can build skills in data interpretation, digital marketing tactics, and content creation strategies. Many courses introduce tools like Google Analytics, social media management platforms, and email marketing software, showing how these resources can enhance your marketing efforts and track performance effectively.


More to explore:

Popular Marketing Strategy Courses and Certifications


  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Digital Transformation

    Skills you'll gain: Digital Transformation, Business Transformation, Product Lifecycle Management, Technology Strategies, Competitive Analysis, Corporate Strategy, Business Strategy, Strategic Thinking, Business Economics, Emerging Technologies, Technology Roadmaps, Market Dynamics, Change Management, Innovation

    4.8
    Rating, 4.8 out of 5 stars
    ·
    6.4K reviews

    Beginner · Course · 1 - 4 Weeks

  • Status: Free Trial
    Free Trial
    G

    Google

    Project Execution: Running the Project

    Skills you'll gain: Quality Management, Project Closure, Team Management, Project Management, Project Management Life Cycle, Quality Assurance, Team Leadership, Project Controls, Project Implementation, Project Risk Management, Data Storytelling, Project Documentation, Continuous Improvement Process, Stakeholder Communications, Data-Driven Decision-Making, Process Improvement, Risk Management, Meeting Facilitation, Strategic Thinking

    4.8
    Rating, 4.8 out of 5 stars
    ·
    10K reviews

    Beginner · Course · 1 - 3 Months

  • Status: Free Trial
    Free Trial
    U

    University of Virginia

    Entrepreneurship: Growing Your Business

    Skills you'll gain: Financial Statements, Financial Accounting, Balance Sheet, Financial Reporting, Financial Statement Analysis, Design Thinking, Accounting, Annual Reports, Innovation, Process Design, Business Modeling, Entrepreneurship, Philanthropy, Leadership Development, Strategic Leadership, Corporate Sustainability, Professional Development, Business Ethics, Finance, HR Tech

    4.8
    Rating, 4.8 out of 5 stars
    ·
    7.8K reviews

    Beginner · Specialization · 3 - 6 Months

  • Status: New
    New
    Status: Preview
    Preview
    U

    Universitat Politècnica de València

    Fundamentos TIC para negocios: Ciberseguridad

    Skills you'll gain: Quality Management, Digital Content, Digital Advertising, Information Technology, Security Awareness, Safety and Security, Information Privacy, Cybersecurity, Cyber Attacks, Data Security, Business Technologies, Information Systems, E-Commerce, Global Marketing, Digital Transformation, Business Process, Business Strategy, Intellectual Property

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Clean Lists for Delivery

    Skills you'll gain: Email Marketing, Campaign Management, Data Cleansing, Marketing Automation, Customer Engagement, Customer Retention, Drive Engagement, Analysis

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Recover Carts with Email

    Skills you'll gain: Email Marketing, Email Automation, Marketing Automation, Content Performance Analysis, Campaign Management, A/B Testing, Data-Driven Decision-Making, Case Studies, Consumer Behaviour, Performance Analysis, Email Security, Marketing Analytics, Performance Metric, Key Performance Indicators (KPIs), E-Commerce, Automation, Product Improvement, Disaster Recovery, Recruitment, Security Awareness

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Track Key KPIs

    Skills you'll gain: Stakeholder Communications, Key Performance Indicators (KPIs), Performance Reporting, Brand Awareness, Google Analytics, Marketing Analytics, Brand Marketing, Performance Measurement, Market Share, Business Metrics, Brand Management, Web Analytics, Dashboard, Data-Driven Decision-Making, Analytics, Social Media, Spreadsheet Software, Data Collection

    Intermediate · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    A

    Alex Genadinik

    On-Page SEO

    Skills you'll gain: Blogs, Search Engine Optimization, Copywriting, Web Analytics and SEO, Web Content, Keyword Research, Content Creation, Sales Strategy, Content Strategy, Generative AI, E-Commerce

    Mixed · Course · 1 - 3 Months

  • Status: Preview
    Preview
    U

    University of Virginia

    Introduction to Personal Branding

    Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Brand Management, Personal Attributes, digital literacy, Social Media, Personally Identifiable Information, Self-Awareness, Social Media Strategy

    4.4
    Rating, 4.4 out of 5 stars
    ·
    8.9K reviews

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Compose & Send First Email

    Skills you'll gain: Email Marketing, Campaign Management, Marketing Planning, Strategic Marketing, Marketing Effectiveness, Customer Analysis, Marketing Automation, Target Audience, Promotions and Campaigns, Workflow Management

    Beginner · Course · 1 - 4 Weeks

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Optimize Campaigns & SEO Using Analytics Data

    Skills you'll gain: Marketing Analytics, Content Performance Analysis, Google Analytics, Web Analytics and SEO, Keyword Research, Customer Analysis, Web Analytics, Marketing Effectiveness, Marketing Strategies, Search Engine Optimization, Campaign Management, Data Validation, Cross-Channel Marketing, Search Engine Marketing, Trend Analysis, Predictive Analytics, Performance Analysis, Variance Analysis, Advertising Campaigns, Model Evaluation

    Beginner · Course · 1 - 3 Months

  • Status: New
    New
    Status: Free Trial
    Free Trial
    C

    Coursera

    Visualize BI Data

    Skills you'll gain: Business Intelligence, Looker (Software), Data Visualization, Data Presentation, Data Visualization Software, Data Literacy, Dashboard, Data Storytelling, Power BI, Business Analytics, Histogram, Data Analysis, Business Marketing, Trend Analysis

    Intermediate · Course · 1 - 4 Weeks

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In summary, here are 10 of our most popular marketing strategy courses

  • Digital Transformation: University of Virginia
  • Project Execution: Running the Project: Google
  • Entrepreneurship: Growing Your Business: University of Virginia
  • Fundamentos TIC para negocios: Ciberseguridad: Universitat Politècnica de València
  • Clean Lists for Delivery: Coursera
  • Recover Carts with Email: Coursera
  • Track Key KPIs: Coursera
  • On-Page SEO: Alex Genadinik
  • Introduction to Personal Branding: University of Virginia
  • Compose & Send First Email: Coursera

Skills you can learn in Marketing

Market (economics) (28)
Social Media (15)
Marketing Strategy (14)
Analytics (13)
Brand (13)
Digital Marketing (13)
Marketing Analytics (11)
Plan (11)
Advertising (9)
Modeling (9)
Social Media Marketing (9)
Brand Management (7)

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