University of Virginia
Entrepreneurship: Growing Your Business Specialization
University of Virginia

Entrepreneurship: Growing Your Business Specialization

Alex Cowan
Mary Gentile
Luann J. Lynch

Instructors: Alex Cowan

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Get in-depth knowledge of a subject
4.8

(1,261 reviews)

Beginner level
No prior experience required
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
4.8

(1,261 reviews)

Beginner level
No prior experience required
4 weeks to complete
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Four ways to grow your business: scale and CVP, innovating, outsourcing and strategic acquisitions

  • How to use journal entries to record transactions and prepare and use t-accounts to summarize transactions recorded during an accounting period

  • A toolkit for voicing and enacting your values and principles

  • How to apply innovation tools from the worlds of design thinking and Lean Startup to your business model design

Details to know

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Taught in English
23 practice exercises

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  • Develop a deep understanding of key concepts
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Specialization - 4 course series

What you'll learn

  • How to use journal entries to record transactions and prepare and use t-accounts to summarize transactions recorded during an accounting period

  • The three most commonly used financial statements and how they fit together

  • How to prepare these financial statements based on transactions recorded during an accounting period

  • How to draw basic conclusions about a company's financial health

Skills you'll gain

Cash Flows, Financial Statements, Balance Sheet, Generally Accepted Accounting Principles (GAAP), Income Statement, Financial Accounting, Financial Statement Analysis, Accrual Accounting, Accounting, Annual Reports, Ledgers (Accounting), Financial Analysis, Financial Reporting, and Accounting Records

What you'll learn

  • The skills and confidence to act on your values

  • A toolkit for voicing and enacting your values and principles

  • Leadership skills in responding to values conflicts

  • The ability to voice your values effectively

Skills you'll gain

Ethical Standards And Conduct, Self-Awareness, Conflict Management, Case Studies, Initiative and Leadership, Decision Making, Action Oriented, Leadership Development, Overcoming Objections, Empowerment, Verbal Communication Skills, Plan Execution, Employee Coaching, Program Implementation, Personal Integrity, Strategic Leadership, Leadership, Professional Development, Personal Development, and Business Ethics

What you'll learn

  • New models of how to run an effective business that makes the world a better place

  • Corporate responsibility, philanthropy, and building sustainable value

  • Creating value for stakeholders through conscious capitalism and stakeholder theory

  • How to develop a business idea that makes money and makes the world a better place

Skills you'll gain

Corporate Sustainability, Sustainable Business, Philanthropy, Business Ethics, Employee Engagement, Business, Stakeholder Analysis, Environmental Social And Corporate Governance (ESG), Organizational Leadership, Entrepreneurship, Company, Product, and Service Knowledge, Stakeholder Engagement, Innovation, Business Modeling, Business Strategy, Business Acumen, and Environmental Issue

What you'll learn

  • How to create an explicit view of a company or product strategy in 20 minutes (with a little practice!)

  • How to apply innovation tools from the worlds of design thinking and Lean Startup to your business model design

  • How to use the Canvas to organize ideas and have better discussions by driving to specifics and linkages between key business drivers

  • How to apply a test-driven approach to business model innovation

Skills you'll gain

Value Propositions, Business Modeling, Customer Analysis, Business Strategy, Innovation, New Product Development, Process Design, Market Opportunities, Customer experience strategy (CX), Resource Allocation, Design Thinking, Lean Methodologies, Product Management, Business Process, and Strategic Partnership

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Instructors

Alex Cowan
University of Virginia
28 Courses519,548 learners

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