Chevron Left
Back to Foundations of Digital Marketing and E-commerce

Learner Reviews & Feedback for Foundations of Digital Marketing and E-commerce by Google

4.8
stars
30,537 ratings

About the Course

This is the first of eight courses in the Google Digital Marketing & E-commerce Certificate, which will equip you with the skills you need to apply to entry-level roles in these fields. People who work in digital marketing and e-commerce help their organizations attract new customers, engage customers through various digital channels, and drive transactions like purchases and customer loyalty. In this course, you’ll explore entry-level jobs in digital marketing and e-commerce and identify the roles and functions that those jobs play within an organization. You’ll also learn about the marketing funnel and how it shapes the customer journey. Google employees who currently work in the field will guide you, providing hands-on activities and examples that simulate common digital marketing and e-commerce tasks, and helping you build your skills and prepare for the job. Learners who complete the seven courses in this program will be equipped to apply for entry-level jobs in digital marketing and e-commerce. No previous experience is necessary. By the end of this course, you will be able to do the following: - Define the fields of digital marketing and e-commerce - Describe the job responsibilities of an entry-level digital marketing coordinator and e-commerce analyst (and similar job titles) - Summarize how this program will help prepare you for a career in digital marketing and e-commerce - Identify the roles and functions that digital marketing and e-commerce play within an organization - Understand the customer journey and the function of journey maps - Explain the concept of a marketing funnel - Understand the elements and goals of a digital marketing and e-commerce strategy...

Top reviews

AS

Oct 11, 2022

I e​njoyed every chapter of the course. The instructor is very clear and explains everything well, so you get to follow throughout even if you didn't have any prior knowledge of digital marketing.

JG

Aug 26, 2022

A very insightful lesson in E commerce and digital marketing. It provided me with the terms and tools I needed to understand what my businees or company needs to generate sales and keep customers.

Filter by:

5851 - 5875 of 7,113 Reviews for Foundations of Digital Marketing and E-commerce

By Sofia M R C

•

Sep 4, 2025

Bien

By Gracia A

•

Aug 16, 2025

good

By Lê P U

•

Aug 16, 2025

good

By PATEL N C

•

Aug 11, 2025

Good

By ANSH R 2

•

Aug 7, 2025

good

By PATEL D S

•

Aug 5, 2025

good

By SHAH V D

•

Aug 5, 2025

nice

By RATHOD S V

•

Aug 4, 2025

good

By PATEL M M P

•

Aug 4, 2025

Good

By AM J P

•

Aug 2, 2025

good

By Izat F

•

Jul 31, 2025

nice

By Henrique C

•

Jul 26, 2025

GOOD

By GAUTAM H

•

Jul 26, 2025

good

By Ayush S

•

Jul 25, 2025

nice

By HANISHKA P P

•

Jul 6, 2025

Good

By Jesintha P

•

Jun 29, 2025

GOOD

By Farishta k

•

Jun 22, 2025

Beat

By Arijit B

•

Jun 19, 2025

good

By Manisha M

•

Jun 10, 2025

Nice

By TIAGO A R

•

May 23, 2025

Show

By Vy V T H

•

May 16, 2025

good

By Isha S

•

May 9, 2025

Best

By ايمان ا ر

•

May 1, 2025

شكرا

By Tabinda s

•

Apr 29, 2025

good

By somendra d

•

Apr 28, 2025

Good