User DNA: Crafting Personas & Journey Maps in Miro

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User DNA: Crafting Personas & Journey Maps in Miro

Instructor: Coursera

Included with

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2 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

8 hours to complete

Flexible schedule

Learn at your own pace

2 modules

Gain insight into a topic and learn the fundamentals.

Intermediate level

Recommended experience

8 hours to complete

Flexible schedule

Learn at your own pace

What you'll learn

Interpret qualitative and quantitative user research data to extract meaningful insights for the design process.
Synthesize research findings into clear, compelling user personas and journey maps using Miro and Sketch.
Identify key pain points and opportunities along the user journey to formulate precise problem statements that guide design decisions.

Skills you'll gain

Tools you'll learn

Details to know

Shareable certificate

Add to your LinkedIn profile

Assessments

5 assignments

Taught in English

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There are 2 modules in this course

In this course, you will learn the research and synthesis skills needed to turn raw data into actionable insights. You'll learn to interpret both qualitative and quantitative user research data, and then synthesize those findings into clear, compelling user personas and journey maps using Miro and Sketch. By identifying key pain points and opportunities along the user journey, you will develop the ability to formulate precise problem statements that will guide your design decisions.

In this module, you will gain a comprehensive understanding of the course structure, learning objectives, and the central role of Miro and Sketch in the UX design process. You will explore the key stages of UX design, from initial research to low-fidelity prototyping, and learn how to set up and navigate your Miro and Sketch workspaces effectively. By the end of this module, you will have a solid foundation in the essential tools and processes of UX design, setting the stage for the rest of the course.

What's included

2 videos5 readings

In this module, you will learn the research and synthesis skills needed to turn raw data into actionable insights. You'll learn to interpret both qualitative and quantitative user research data, and then synthesize those findings into clear, compelling user personas and journey maps using Miro and Sketch. By identifying key pain points and opportunities along the user journey, you will develop the ability to formulate precise problem statements that will guide your design decisions.

What's included

8 videos9 readings5 assignments

8 videosTotal 20 minutes

The Impact of User Personas in Product Design1 minute
Designing User Personas in Miro3 minutes
Why a User Journey Map is Critical: Mapping the User Journey1 minute
Creating User Journey Maps in Miro5 minutes
Translating User Insights into Solutions: Defining Problems and Identifying Opportunities1 minute
Visualizing Problems and Opportunities in Miro3 minutes
From Problems to Solutions: Ideation and Concept Development1 minute
Ideation and Concept Sketching in Miro5 minutes

9 readingsTotal 250 minutes

Creating Effective User Personas30 minutes
GreenLeaf Grocers User Personas30 minutes
The Art of User Journey Mapping30 minutes
GreenLeaf Grocers User Journey Map30 minutes
From User Insights to Problem Statements30 minutes
GreenLeaf Grocers Problem Definition30 minutes
Ideation Techniques for UX Design30 minutes
GreenLeaf Grocers Ideation and Concept Development30 minutes
Congratulations and Next Steps10 minutes

5 assignmentsTotal 70 minutes

User Persona Development10 minutes
User Journey Mapping Techniques10 minutes
Problem Definition and Opportunity Identification10 minutes
Ideation and Concept Development10 minutes
Course Quiz30 minutes

Instructor

Coursera

22 Courses3,324 learners

Offered by

Coursera

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