What will I be able to do upon completing the Professional Certificate?

Define the basics of the SDR workflow, create an exceptional personal branding portfolio, practice the SV Academy Conversational Selling methodology, and use SDR tech tools with ease.

Is this course really 100% online? Do I need to attend any classes in person?

This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.

Can I just enroll in a single course?

Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate. When you subscribe to a course that is part of a Certificate, you’re automatically subscribed to the full Certificate. Visit your learner dashboard to track your progress.

Salesforce Sales Development Representative Professional Certificate

Unlock your potential in tech sales. Build job-ready skills for an in-demand career as an entry-level Sales Development Representative (SDR). No degree or prior experience required.

Instructors: Noorin Fazal

Included with Coursera Plus

Learn more

5 course series

Earn a career credential that demonstrates your expertise

4.5

(541 reviews)

Beginner level

Recommended experience

3 months at 10 hours a week

Flexible schedule

Earn a career credential

Share your expertise with employers

5 course series

Earn a career credential that demonstrates your expertise

4.5

(541 reviews)

Beginner level

Recommended experience

3 months at 10 hours a week

Flexible schedule

Earn a career credential

Share your expertise with employers

What you'll learn

Articulate the purpose of the Sales Development Representative role and develop strategies for your personal and professional success
Prepare a professional portfolio and develop your personal brand to reflect your performance in the interview process
Apply the success-proven principles of the SV Academy Conversational Selling methodology
Problem-solve using the best-in-class tech tools of the SDR workflow

Overview

If you’ve always wanted a rewarding career, the tech sales industry may be the path for you. If you’re an ambitious problem-solver who likes to win, you’ll find tech sales not only fulfilling, but lucrative as well. As the tech industry continuously introduces innovative services and products, tech sales roles have become more crucial than ever. SDRs are in the front lines of the tech biz, connecting with customers and clients, and coming up with the smartest solutions for their problems. Sales Development Representatives aren’t just important to the business — they’re essential.

Tech sales will be a gratifying career if you’re looking to pivot career paths, or if you have previous experience in retail sales, but want to take that experience to a totally new level in tech. Do you enjoy engaging with customers? Do you need to be immersed in a value-driving, stimulating industry that’s constantly giving you new, exciting challenges? Would you like to thrive in a high-energy environment that’s collaborative and data-driven? Then it sounds like Tech Sales is for you.

Your next job could be at one of SV Academy’s 400+ high-growth employer partners. Top companies like Survey Monkey, InsideView, Vimeo, Handshake, Gainsight, or Palo Alto Networks, are hiring Sales Development Representatives in the U.S. for revenue-generating roles. No experience in tech or sales is required to pursue a new, awesome career in Tech Sales. This Professional Certificate is where you start.

What’s included

Shareable certificate

Add to your LinkedIn profile

Taught in English

87 practice exercises

Professional Certificate - 5 course series

Each of the 5 courses included in the program culminates in an experiential project to prepare you for all aspects of becoming a successful SDR on the frontlines of businesses. You will learn the SV Academy Conversational Selling methodology and how to apply the principles to real-world scenarios. By gaining hands-on skills with the latest tech tools skills in the SDR workflow, you will learn how to boost productivity in converting inbound and outbound leads into opportunities. By the end of the program, you will have a results-driven professional portfolio that will set you apart and position you for top performance in the interview process to land a job in tech sales.

Groundwork for Success in Sales Development

Course 119 hours4.4 (457 ratings)View course

What you'll learn

Confidently articulate the purpose and power of the SDR role in the tech industry
Effectively select strategies and tools for developing a winning professional mindset
Justify strategies for time management and prioritization that yield results in your personal and professional life
Compose plans for taking responsibility for your physical, mental, emotional, and spiritual well-being within personal and professional relationships

Skills you'll gain

Sales Development, Productivity, Self-Awareness, Teamwork, Professionalism, Collaboration, Stress Management, Growth Mindedness, Prioritization, Constructive Feedback, Performance Metric, Time Management, Goal Setting, Personal Development, Accountability, Professional Development, and Sales

Foundations for Interviewing with Confidence

Course 219 hours4.4 (86 ratings)View course

What you'll learn

Develop an understanding of the tech industry landscape in order to cultivate a long term career plan
Construct an intimate understanding of your audience and express a personal story that is unforgettable
Formulate a results-driven professional portfolio that showcases your track record and sets you apart from other candidates
Create a lasting impression through the interview process

Skills you'll gain

Professional Networking, Adaptability, Presentations, Non-Verbal Communication, Rapport Building, LinkedIn, Professional Development, Sales Development, Communication, Interviewing Skills, Empathy, Verbal Communication Skills, Branding, Relationship Building, Personal Attributes, Telecommuting, and Storytelling

Conversational Selling Playbook for SDRs

Course 325 hours4.8 (45 ratings)View course

What you'll learn

Understand the process of asking strategic questions, establishing trust, identifying pain points and proposing value in efforts to closing a sale
Identify your Ideal Customer Profile and target persona to build a lead list, qualify prospects, and leverage data to drive activity
Investigate various outreach channels and generate a call script incorporating Conversational Selling strategies
Develop a foundation for emotional intelligence in a sales context and generate an empathetic email

Skills you'll gain

Lead Generation, Prospecting and Qualification, Selling Techniques, Sales Development, Active Listening, Empathy, Sales Strategy, Sales Prospecting, Value Propositions, Cold Calling, Emotional Intelligence, Phone Sales, Consultative Selling, Overcoming Objections, Rapport Building, Sales, and Persona Development

Boosting Productivity through the Tech Stack

Course 431 hours4.3 (36 ratings)View course

What you'll learn

Examine and navigate the tech stack and stay up-to-date on the latest tech tools used in the tech sales workforce
Understand the basic principles of customer relation management (CRM) tools and how to use them effectively as part of your workflow
Use sales intelligence tools to find prospects and optimize your workflow
Formulate bulletproof outreach strategies to engage with prospective customers

Skills you'll gain

Sales Development, Salesforce, LinkedIn, Video Production, Business Software, Sales Strategy, Sales Pipelines, Sales Prospecting, Social Media, Sales Enablement, Customer Relationship Management, and Productivity Software

Practical Guide to Navigating Professional Relationships

Course 520 hours4.7 (59 ratings)View course

What you'll learn

This is Course 5 in the Salesforce Sales Development Representative Professional Certificate. In order to successfully complete the course, please ensure you have taken Course 1: Groundwork for Success in Sales Development, Course 2: Foundations for Interviewing with Confidence, 3: Conversational Selling Playbook for SDRs, and 4: Boosting Productivity through the Tech Stack.

In this course, you’ll develop ‘power’ skills that are often overlooked but can actually determine success in your role. As tech industry professionals, we often get trained on how to do the technical work but not on how to give and receive feedback, communicate effectively, present ourselves professionally, and manage relationships. These human-centered skills make all the difference when you are being considered for a promotion within your company or applying for an exciting role at another company. By taking this course, you’ll gain foundational knowledge and skills to crush it as a top-performing SDR and beyond. By the end of the course, you will be able to: - Build an empathetic approach to communication that highlights your professional demeanor - Produce a message with confidence and clarity in order to achieve results - Develop a clear understanding for implementing specific written communication styles in varying scenarios - Cultivate an understanding of diverse opinions and multiple perspectives in the workplace - Compose a three-month plan to implement feedback, optimize learning, and successfully ramp up your career To be successful in this course, you should have: - An ability to communicate in verbal and written form in a way that is accessible and understandable by a general audience (you don’t need to be formal or refined) - Baseline computer literacy (you must be able to use a word processor, web search, and email) - Familiarity with social media, including LinkedIn - Ability and willingness to learn new technology tools - Motivation to grow personally and professionally - Hunger for feedback and coaching - Successfully completed the previous courses in this training

Skills you'll gain

Communication, Verbal Communication Skills, Empathy, Constructive Feedback, Public Speaking, Relationship Building, Active Listening, Professional Development, Business Communication, Proactivity, Business Writing, Diversity and Inclusion, Cultural Diversity, and Writing

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Build toward a degree

When you complete this Professional Certificate, you may be able to have your learning recognized for credit if you are admitted and enroll in one of the following online degree programs.¹

This Professional Certificate has ACE® recommendation. It is eligible for college credit at participating U.S. colleges and universities. Note: The decision to accept specific credit recommendations is up to each institution.

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