Tecnológico de Monterrey
Leading a Family Business Specialization
Tecnológico de Monterrey

Leading a Family Business Specialization

Entrepreneurship and leadership to transcend. Develop strategies for entrepreneurship and transgenerational innovation

Dr. Fernando  Sandoval Arzaga
Fernando Andrés Moya Dávila
 Luis Antonio Marquez Heine

Instructors: Dr. Fernando Sandoval Arzaga

Included with Coursera Plus

Get in-depth knowledge of a subject

(19 reviews)

Advanced level
Designed for those already in the industry
2 months at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject

(19 reviews)

Advanced level
Designed for those already in the industry
2 months at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers

What you'll learn

  • Develop strategies for entrepreneurship and transgenerational innovation

  • Skills for leading and orchestrating synergies of the entrepreneurial business family members

Overview

What’s included

Shareable certificate

Add to your LinkedIn profile

Taught in English
52 practice exercises

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from Tecnológico de Monterrey

Specialization - 3 course series

What you'll learn

Skills you'll gain

Business Modeling, Innovation, Entrepreneurship, Value Propositions, Lean Methodologies, Corporate Strategy, Business Strategy, Customer Insights, New Business Development, and New Product Development

What you'll learn

  • Apply strategies, tools and models to lead and orchestrate the family business

  • Identify and apply main characteristics that will allow you to be a good business leader

  • Generate entrepreneurial talent within the organization using business leadership

Skills you'll gain

Succession Planning, Governance, Leadership, Business Leadership, Organizational Structure, Leadership Development, Decision Making, Entrepreneurship, Leadership and Management, Business Continuity, Talent Management, Business Economics, Conflict Management, and Strategic Leadership

What you'll learn

  • Understand and apply best practices in the family business

  • Distinguish entrepreneurship and innovation models

  • Implement entrepreneurship trends in your venture

Skills you'll gain

Entrepreneurship, Innovation, Ideation, Business Modeling, Business Planning, Presentations, Business Strategies, New Product Development, Sales Presentations, New Business Development, Competitive Analysis, Strategic Thinking, Value Propositions, and Market Research

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Dr. Fernando  Sandoval Arzaga
Tecnológico de Monterrey
4 Courses3,971 learners
Fernando Andrés Moya Dávila
Tecnológico de Monterrey
4 Courses24,986 learners

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