University of Virginia
Leading the Modern Day Business Specialization
University of Virginia

Leading the Modern Day Business Specialization

Michael Lenox
Alex Cowan
Ching Fong Ong

Instructors: Michael Lenox

Included with Coursera Plus

Get in-depth knowledge of a subject

(3,177 reviews)

Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject

(3,177 reviews)

Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers

What you'll learn

  • How to utilize BCG's digital transformation framework as a "how-to" for digitizing your organization

  • What design thinking is and when to use it

  • Instrument relevant, actionable analytics into your product program

  • How to take the many ideas you generate and determine which ones are likely to produce specific, desired outcomes

Overview

What’s included

Shareable certificate

Add to your LinkedIn profile

Taught in English
32 practice exercises

Advance your subject-matter expertise

  • Learn in-demand skills from university and industry experts
  • Master a subject or tool with hands-on projects
  • Develop a deep understanding of key concepts
  • Earn a career certificate from University of Virginia

Specialization - 4 course series

What you'll learn

  • The underlying economics of innovation, technology, and market disruptions

  • The pros and cons of current digital technologies driving advancement

  • How to utilize BCG's digital transformation framework as a "how-to" for digitizing your organization

Skills you'll gain

Digital Transformation, Business Strategy, Technology Strategies, Change Management, Product Lifecycle Management, Market Dynamics, Business Transformation, Corporate Strategy, Business Technologies, Innovation, Process Development, Emerging Technologies, and Business Economics

What you'll learn

  • What design thinking is and when to use it

  • How to prepare to see and take action when opportunity arises

  • How to use design thinking to generate innovative ideas

  • How to take the many ideas you generate and determine which ones are likely to produce specific, desired outcomes

Skills you'll gain

Curiosity, Creative Problem-Solving, Creativity, Market Opportunities, Design Thinking, Human Centered Design, Business Modeling, Growth Mindedness, Innovation, Strategic Thinking, Ideation, Case Studies, and Storytelling

What you'll learn

  • How to create the actionable focus to successfully manage your product

  • How to focus your work using modern product management methods

  • How to manage new products and explore new product ideas

  • How to manage and amplify existing products

Skills you'll gain

Product Management, Business Modeling, Stakeholder Management, Agile Methodology, Web Analytics, New Product Development, Customer Insights, Technical Product Management, Customer Engagement, Innovation, Design Thinking, Product Improvement, Product Roadmaps, Design and Product, and Data-Driven Decision-Making

What you'll learn

Skills you'll gain

Process Design, Business Strategy, Business Modeling, Value Propositions, Technical Communication, Information Technology, Design Thinking, Project Portfolio Management, Cybersecurity, Business Analysis, Agile Methodology, Technology Strategies, Artificial Intelligence, and Cost Benefit Analysis

Earn a career certificate

Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.

Instructors

Michael Lenox
University of Virginia
24 Courses593,070 learners
Alex Cowan
University of Virginia
28 Courses519,548 learners
Ching Fong Ong
University of Virginia
8 Courses207,259 learners

Offered by

BCG

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