This specialization is intended for anyone who owns a startup or who has an interest in learning how to scale up their business exponentially. By the end of the specialization, learners will be able to:
Scale Up Your Startup Specialization
Scale Up Your Startup Specialization
Scale Up Your Startup - Product, Processes, People. Learn the main points of a growth mindset and apply these as you scale up the products, processes, and people components of your business.
Instructors: Coursera QA Team
Included with 
Get in-depth knowledge of a subject
(21 reviews)
Intermediate level
Recommended experience
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
(21 reviews)
Intermediate level
Recommended experience
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
What you'll learn
Skills you'll gain
- Sales Strategy
- Culture Transformation
- Business Risk Management
- Team Building
- Corporate Strategy
- Leadership
- Product Development
- Governance
- Key Performance Indicators (KPIs)
- Compliance Management
- Entrepreneurship
- Case Studies
- Growth Strategies
- Product Management
- Risk Management
- Employee Onboarding
- New Business Development
- Go To Market Strategy
- Diversity and Inclusion
- Sales Management
What’s included
Shareable certificate
Add to your LinkedIn profile
Taught in English
11 practice exercises
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from IE Business School
Specialization - 4 course series
What you'll learn
You'll learn what you need to ask yourself before you start to scale up a startup
You'll get practical tips and advice on how to begin the journey from startup to scaleup
Skills you'll gain
Growth Strategies, Business Risk Management, Business Strategies, Innovation, Entrepreneurship, Strategic Partnership, Risk Management, Leadership and Management, Business Modeling, Problem Solving, Market Share, Business Development, Case Studies, Business Planning, Business Strategy, and Competitive Analysis
What you'll learn
Discuss and compare strategies and frameworks for scaling processes and products in an organization
Explain steps and common strategies for developing pricing and for scaling up marketing and sales operations
Explain the importance of establishing relevant dashboards, KPIs and metrics
Skills you'll gain
Key Performance Indicators (KPIs), Product Development, Customer Acquisition Management, Growth Strategies, Product Management, Customer Insights, Sales Management, Fundraising, Go To Market Strategy, New Business Development, Sales Strategy, Business Strategies, Product Strategy, Business Strategy, Price Negotiation, Business Process, Operational Efficiency, Leadership and Management, and Entrepreneurship
What you'll learn
Explain the importance of culture in the company at all stages focusing on the scaleup phase
Discuss different strategies used to ensure diversity in organizations and build effective teams
Explain the role and frameworks needed to establish corporate governance and advisory boards at the scaleup stage
Skills you'll gain
Employee Onboarding, Diversity and Inclusion, Recruitment Strategies, Employee Retention, Culture Transformation, Team Building, Governance, Corporate Strategy, Leadership and Management, Organizational Leadership, Business Strategy, Go To Market Strategy, Compliance Management, and Entrepreneurship
What you'll learn
Analyze how a company can scale its processes, products, and culture to grow and enter its next phase
Skills you'll gain
Human Resources, Organizational Development, Process Development, Product Management, Sales, Culture Transformation, Entrepreneurship, Business Writing, Business Development, Case Studies, Marketing, Research Reports, Operations Management, and Growth Strategies
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Instructors
5 Courses5,986 learners
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Frequently asked questions
Each course takes approximately eight hours to complete.
Previous knowledge in running a startup or working in a startup are useful, but not required, to getting the most from this course.
Yes, they should be taken sequentially (Why Scale a Startup, then Scaling Products and Processes, then Building Culture in a Scaleup).
More questions
Financial aid available,