En esta Especialización, desarrollarás técnicas elementales en el lenguaje de los negocios, que podrás usar para cambiar a una nueva carrera, comenzar o mejorar tu pequeño negocio, o aplicar en la escuela de negocios para continuar tu formación. Durante cuatro cursos, aprenderás los fundamentos del marketing, la contabilidad, las operaciones y las finanzas. En el Proyecto Final, aplicarás las habilidades aprendidas para desarrollar una estrategia de mercado para tratar un reto empresarial real.
Fundamentos Empresariales Specialization
Fundamentos Empresariales Specialization
Resuelve Problemas Empresariales Reales. Domina los fundamentos del marketing, la contabilidad, las operaciones y las finanzas.
Instructors: Michael R Roberts
Included with 
Get in-depth knowledge of a subject
(322 reviews)
Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
(322 reviews)
Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
What you'll learn
Skills you'll gain
- Business Operations
- Finance
- Operational Efficiency
- Financial Statement Analysis
- Operational Performance Management
- Analysis
- Strategic Marketing
- Balance Sheet
- Case Studies
- Financial Accounting
- Process Analysis
- Financial Modeling
- Financial Statements
- Business Process Improvement
- Production Process
- Operations Management
- Marketing
- Business Analysis
- Branding
- Capital Budgeting
What’s included
Shareable certificate
Add to your LinkedIn profile
Taught in Spanish
23 practice exercises
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from University of Pennsylvania
Specialization - 5 course series
What you'll learn
Skills you'll gain
Marketing Strategy and Techniques, Consumer Behaviour, Brand Management, Customer experience strategy (CX), Market Analysis, Branding, Go To Market Strategy, Marketing Communications, Customer Insights, Strategic Marketing, Online Advertising, E-Commerce, and Marketing
What you'll learn
Skills you'll gain
Balance Sheet, Cash Flows, Financial Statement Analysis, Income Statement, Financial Statements, Financial Accounting, Accrual Accounting, Revenue Recognition, Financial Analysis, Financial Reporting, Equities, Accounting, Ledgers (Accounting), Bookkeeping, and General Accounting
What you'll learn
Skills you'll gain
Operational Efficiency, Process Analysis, Operations Management, Performance Measurement, Quality Management, Business Process Improvement, Quality Control, Process Optimization, Service Improvement, Operational Performance Management, Inventory Management System, Resource Utilization, Business Operations, Production Process, Business, and Productivity Software
What you'll learn
Skills you'll gain
Corporate Finance, Cash Flows, Financial Analysis, Return On Investment, Capital Budgeting, Finance, Financial Modeling, Decision Making, Financial Forecasting, Financial Management, Loans, and Business Mathematics
What you'll learn
Skills you'll gain
Business Analysis, Business Management, Business Marketing, Business Operations, Business Strategies, Business, Analysis, Proposal Writing, Business Strategy, Competitive Analysis, Performance Review, and Case Studies
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
El tiempo puede variar dependiendo de cuándo se ofrecen los cursos, pero muchos estudiantes pueden completarlo en 6 meses.
Cada curso se ofrece mensualmente.
Puede pagar por la especialización completa, o pagar individualmente por cada curso conforme se va avanzando. Se ofrece ayuda financiera a los estudiantes que demuestran su interés y necesidad.
More questions
Financial aid available,