In this course, you’ll explore how Generative AI can revolutionize market research, trend analysis, and strategy formulation. You’ll learn to leverage AI tools to identify opportunities, optimize decision-making, and drive sustainable business growth. Whether you’re an analyst, entrepreneur, or strategist, this course will equip you with practical insights to transform your approach to business development.

Discover new skills with $120 off courses from industry experts. Save now.


GenAI for Biz Dev: Identifying Growth Opportunities
This course is part of Generative AI for Sales Specialization


Instructors: Starweaver
Included with
Recommended experience
Skills you'll gain
- Business Development
- Business Strategy
- Data-Driven Decision-Making
- Growth Strategies
- Competitive Analysis
- Market Opportunities
- Artificial Intelligence
- Trend Analysis
- Predictive Analytics
- Strategic Decision-Making
- Market Trend
- Forecasting
- Market Research
- Generative AI
- Marketing Strategies
- Business Intelligence
- Market Analysis
- Business Analytics
- Strategic Planning
Details to know

Add to your LinkedIn profile
March 2025
See how employees at top companies are mastering in-demand skills

Build your subject-matter expertise
- Learn new concepts from industry experts
- Gain a foundational understanding of a subject or tool
- Develop job-relevant skills with hands-on projects
- Earn a shareable career certificate

There is 1 module in this course
In this course, you’ll explore how Generative AI can revolutionize market research, trend analysis, and strategy formulation. You’ll learn to leverage AI tools to identify opportunities, optimize decision-making, and drive sustainable business growth. Whether you’re an analyst, entrepreneur, or strategist, this course will equip you with practical insights to transform your approach to business development.
What's included
13 videos4 readings5 assignments1 peer review2 plugins
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
Offered by
Explore more from Machine Learning
- Status: Free Trial
Coursera Instructor Network
- Status: Preview
Coursera Instructor Network
- Status: Preview
Coursera Instructor Network
Coursera Instructor Network
Why people choose Coursera for their career





Open new doors with Coursera Plus
Unlimited access to 10,000+ world-class courses, hands-on projects, and job-ready certificate programs - all included in your subscription
Advance your career with an online degree
Earn a degree from world-class universities - 100% online
Join over 3,400 global companies that choose Coursera for Business
Upskill your employees to excel in the digital economy
Frequently asked questions
To access the course materials, assignments and to earn a Certificate, you will need to purchase the Certificate experience when you enroll in a course. You can try a Free Trial instead, or apply for Financial Aid. The course may offer 'Full Course, No Certificate' instead. This option lets you see all course materials, submit required assessments, and get a final grade. This also means that you will not be able to purchase a Certificate experience.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. Your electronic Certificate will be added to your Accomplishments page - from there, you can print your Certificate or add it to your LinkedIn profile.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
More questions
Financial aid available,
¹ Some assignments in this course are AI-graded. For these assignments, your data will be used in accordance with Coursera's Privacy Notice.